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Schiller: "The MacBook Pro uses 16GB of very fast LPDDR memory, up to 2133MHz. To support 32GB of memory would require using DDR memory that is not low power and also require a different design of the logic board which might reduce space for batteries. Both factors would reduce battery life."
— Phil Schiller, per MacRumors


Well, Phil, use DDR memory in a bigger, heavier body, redesign the logic board, increase the size of the batteries as well—and then rightly call it a "Pro" model. Not everyone at the coffee shop will want one, but professionals needing the horsepower will accept and understand the limitations in weight and battery time, etc.

While at it you might make this something like a dGPU, in that it can switch automatically to a lower power mode, and components, when not needed. As for running the battery flat, have the option for the MBP to turn itself off before that point. Etc.

Why am I telling you this … are you not the experts?

Apple has never made a laptop like this so while you are free to wish for anything you want, you should do yourself a favor and frame your expectations based on the known history.
 
It isn't a bad option at all for a desktop, pretty straightforward if you pick the right parts. Doesn't seem so appealing for laptops. For example, just read the amount of instructions to get an XPS running and even then not everything works.
Laptops are a pain in the butt for that.
 
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The bottom line.

Apple will not build a machine that is heavier or thicker or has less battery than the last gen, unless it's for a huge upside. 32GB for the few people that will order it is not the huge upside for the bulk of us that does not need 32GB. For the bulk of us a heavier, thicker and less battery laptop is a crappier laptop. The silent majority does want a lighter and thinner laptop.

As zhenya pointed out, the XPS 15 fits your bill (and is the only laptop that does). Go buy it.
 
Apple has never made a laptop like this so while you are free to wish for anything you want, you should do yourself a favor and frame your expectations based on the known history.


Apple doesn't seem much concerned with known history at the moment.
 
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The bottom line.

Apple will not build a machine that is heavier or thicker or has less battery than the last gen, unless it's for a huge upside. 32GB for a the few people that will order it is not the huge upside for the bulk of us that does not need 32GB. For the bulk of us a heavier, thicker and less battery laptop is a crappier laptop.

As zhenya pointed out, the XPS 15 fits your bill (and is the only laptop that does). Go buy it.

It's not really an either or proposition. They can make more laptops that cater to more people's needs.
 
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My 30 year old Apple IIgs would beg to differ. My 2011 MBP giggles at your silliness. My 2008 Mac Pro thinks you're not a great comedian.

And the ][+ from 1980 powers on every time I hit the switch. Five? That was a lot of birthdays ago.
Honestly, we have several here at work that are on 8th or 9th year, yes we have had to replace the occasional hard drive, but otherwise they function just as well as day one, well except the battery, one does need a battery replacement.
 
It's not really an either or proposition. They can make more laptops that cater to more people's needs.

Apple knows which laptop sold and which didn't. Apparently not enough people voted for the 17" with their wallets. Plenty voted for this new 15" tho.
http://www.forbes.com/sites/ewanspence/2016/11/09/apple-macbook-pro-sales-figures/#55359b226bf0

If Kaby Lake is not going to bring substantial upside, I'll buy the 13" Sky Lake version refurb. Count me as one of the sheeps.

My suggestion for the rest of you is to create a petition. Ideally something like a Kickstarter so you pre-pay and vote with your wallet, and tell Apple that you guys want a 17" desktop replacement/workstation back. Otherwise as an Apple shareholder, I don't want them wasting R&D on something that only a few people buys.
 
Oh no, poor Apple spending their insane amounts of money on some R&D. Gosh.

It's not their money. It's shareholder's money. Including pension funds, S&P Index Funds, DJI Funds, 401Ks, etc. More people indirectly owns AAPL than you can imagine.
 
It's not their money. It's shareholder's money. Including pension funds, S&P Index Funds, DJI Funds, 401Ks, etc. More people indirectly owns AAPL than you can imagine.
The point remains the same. Why do you care if Apple spends R&D on something? They spend all kinds of money on things that never come to fruition. It hurts no one.
 
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Well, Phil, use DDR memory in a bigger, heavier body, redesign the logic board, increase the size of the batteries as well—and then rightly call it a "Pro" model. Not everyone at the coffee shop will want one, but professionals needing the horsepower will accept and understand the limitations in weight and battery time, etc.

While at it you might make this something like a dGPU, in that it can switch automatically to a lower power mode, and components, when not needed. As for running the battery flat, have the option for the MBP to turn itself off before that point. Etc.

Why am I telling you this … are you not the experts?

i think you'll find most 'pros' needing the horsepower are not getting it from laptops and instead, use laptops as a portable compliment to their desktops.

you're seemingly thinking apple should make 'desktop replacement' laptop things.. isn't that what they tried to pitch the powerbooks as? didn't really work out too well, right? people still had their desktop computers alongside their supposed desktop replacement..

this bigger heavier computer you're describing sounds crap.. sorry.
other manufacturers probably make something like that though so you're in luck :thumbsup:
 
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The point remains the same. Why do you care if Apple spends R&D on something? They spend all kinds of money on things that never come to fruition. It hurts no one.

One can argue if they should spend R&D on iCar, iTV, etc. You need to spend R&D and marketing on new markets. One have no solid data to back on for these new markets. So you gotta explore and fail fast.

I'm not saying that this is the only and primary reason Apple didn't do the 17". But if there's solid data that 17" laptop sold like crap, then it would indeed be a waste of money.

Perhaps you want to take some Entrepreneurial and Business courses before doubting Tim Cook and his team...
 
this bigger heavier computer you're describing sounds crap.. sorry.
Bigger and heavier ... like the Razer Blade that's 4 pounds and .7 inches with a 1060 in it. Yeah ... HUGE machine. Empty defense yet again. Nobody cares what you think is crap.


Perhaps you want to take some Entrepreneurial and Business courses before doubting Tim Cook and his team...
What does that have to do with you being concerned how Apple spends their money? How is it affecting you in any way? How is people's desire for a 17" negatively affecting your life?
 
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Bigger and heavier ... like the Razer Blade that's 4 pounds and .7 inches with a 1060 in it. Yeah ... HUGE machine. Empty defense yet again. Nobody cares what you think is crap.

You forgot to mention with 4 hours of battery life..... Yeah, it is crap...
 
Bigger and heavier ... like the Razer Blade that's 4 pounds and .7 inches with a 1060 in it. Yeah ... HUGE machine. Empty defense yet again.
huh?
the dude i quoted specifically said 'bigger' and 'heavier' in the post.

'empty defense'? what am i defending exactly? you're sure putting a helluva spin on me..

Nobody cares what you think is crap.
tbh, apple probably does.. unfortunately for you, i don't think they care what you think is crap ¯\_(ツ)_/¯
 
If you're going to make use of 32GB then that means intense usage. Nobody is going to do that on battery so those people bragging about battery life need a reality dose. A pro machine being pushed to work hard needs to be plugged soon enough.
 
i think you'll find most 'pros' needing the horsepower are not getting it from laptops and instead, use laptops as a portable compliment to their desktops.

you're seemingly thinking apple should make 'desktop replacement' laptop things.. isn't that what they tried to pitch the powerbooks as? didn't really work out too well, right? people still had their desktop computers alongside their supposed desktop replacement..

this bigger heavier computer you're describing sounds crap.. sorry.
other manufacturers probably make something like that though so you're in luck :thumbsup:


A professional laptop is supposed to emulate the performance of a desktop. Within limits and not exactly, due practicality. But otherwise the very reason for the category, for those who require the capability in that portable. As well those who prefer a laptop over a desktop for various reasons and willing to accept the comprises in weight, cost, etc. versus just a MacBook.

It could be argued that Apple has made professional grade laptops previously, in some models, despite limitations in GPU, etc. In their day they offered a good alternative to desktops, with the aforementioned compromises.

Time marches on and the requirements in a professional laptop have increased, in such as RAM for some applications. It is entirely possible to design a good balance between high capability and the practical limits inherent in a laptop.

Apple has simply chosen to forsake the professional market, even if the requirements of some may be more or less met by its downgraded consumer-grade MBPs. If the future of the entire Macintosh line is in question now. One might remember that the TouchBar models are Mac OS/iOS hybrids; the iOS portion of that quite possibly by design eclipsing all else in time.

For many tasks iPads are not the best tool, despite what Tim Cook may think.
 
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If you're going to make use of 32GB then that means intense usage. Nobody is going to do that on battery so those people bragging about battery life need a reality dose. A pro machine being pushed to work hard needs to be plugged soon enough.
hey Soy.
i think the issue is more like-
if you have 32GB ram in there with the current DDR4 modules then the battery life suffers even if you're only using 4GB of the 32..
as in, most uses (by far) will suffer from poor battery efficiency in order to provide the very very small minority of situations with 32GB ram.
LPDDR4 modules should allow 32GB RAM capacity without the significant battery drain.
 
tbh, apple probably does.. unfortunately for you, i don't think they care what you think is crap ¯\_(ツ)_/¯
They don't particularly care what anyone thinks, for that matter.


i think the issue is more like-
if you have 32GB ram in there with the current DDR4 modules then the battery life suffers even if you're only using 4GB of the 32..
This theory has already been tested with other laptops that use 32 GB and it's been shown that 32 GB of DDR4 is negligible on battery life compared to 16 GB.
 
A professional laptop is supposed to emulate the performance of a desktop. Within limits and not exactly, due practicality. But otherwise the very reason for the category, for those who require the capability in that portable. As well those who prefer a laptop over a desktop for various reasons and willing to accept the comprises in weight, cost, etc. versus just a MacBook.

It could be argued that Apple has made professional grade laptops previously, in some models, despite limitations in GPU, etc. In their day they offered a good alternative to desktops, with the aforementioned compromises.

Time marches on and the requirements in a professional laptop have increased, in such as RAM for some applications. It is entirely possible to design a good balance between high capability and the practical limits inherent in a laptop.

Apple has simply chosen to forsake the professional market, even if the requirements of some may be more or less met by its downgraded consumer-grade MBPs. If the future of the entire Macintosh line is in question now. One might remember that the TouchBar models are Mac OS/iOS hybrids; the iOS portion of that quite possibly by design eclipsing all else in time.

For many tasks iPads are not the best tool, despite what Tim Cook may think.

are you sure you're not making a mistake in the professional vs consumer thought train.. maybe the mbp is a very capable professional use machine and consumers are just buying way more potential than they'll ever make use of when buying something like this?

i don't know what to tell you people.. i'm a pro, and i use a 2013 mbp, and it runs my programs pretty great.. like, it's perfectly acceptable and no amount of RAM is going to speed up my work.. even if my programs could make use of it on occasion.
 
They don't particularly care what anyone thinks, for that matter.



This theory has already been tested with other laptops that use 32 GB and it's been shown that 32 GB of DDR4 is negligible on battery life.

Wait for about 6 months.. At that point Phil will enter the stage and happy present the new MacBook Pro with 32GB of RAM - stating that 32 GB is the only option for a Professional Device
 
They don't particularly care what anyone thinks, for that matter.
no, they do.

i talk to them about osx (well, macOS) and they listen.

also, do you let apple monitor your computer usage? you should because they watch that too and design accordingly.. all your talk doesn't really matter.. let them watch you use your software and they'll determine suitable hardware configs according to what the users are actually doing.


This theory has already been tested with other laptops that use 32 GB and it's been shown that 32 GB of DDR4 is negligible on battery life compared to 16 GB.
the 'test' was DDR4 16GB vs DDR4 32GB.

the relevant test to this topic would be LPDDR3 16GB (what's in the mbp) vs non-LP DDR4 32GB (which is currently the only processors available to suit mbp at 32GB)
 
are you sure you're not making a mistake in the professional vs consumer thought train.. maybe the mbp is a very capable professional use machine and consumers are just buying way more potential than they'll ever make use of when buying something like this?
Any Apple laptop within the last 5 years is overkill for most people that are just doing basic things. The problem is not for the casual user.

i don't know what to tell you people.. i'm a pro, and i use a 2013 mbp, and it runs my programs pretty great.. like, it's perfectly acceptable and no amount of RAM is going to speed up my work.. even if my programs could make use of it on occasion.
Yes, many people are professionals at something. What's being discussed is a very a specific type of professional that has the needs of the hardware being discussed. If you don't need it, you are not the type or professional being discussed. That's not an insult to you, but since you are not that type of professional, it's hard for you to see the problem here.
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no, they do.

i talk to them about osx (well, macOS) and they listen.

also, do you let apple monitor your computer usage? you should because they watch that too and design accordingly.. all your talk doesn't really matter.. let them watch you use your software and they'll determine suitable hardware configs according to what the users are actually doing.
Dude, what world are you living in? Of course they fix bugs and issues reported in OS X and iOS. That has nothing to do with their hardware.


the 'test' was DDR4 16GB vs DDR4 32GB.

the relevant test to this topic would be LPDDR3 16GB (what's in the mbp) vs non-LP DDR4 32GB (which is currently the only processors available to suit mbp at 32GB)
The same can be said of DDR3 vs DDR3. The real reason they didn't include 32 GB is because of their logic board and layout, which they already decided on and didn't want to change, as Phil already stated. The difference in power usage is negligible. Maybe next year.
 
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Yes, many people are professionals at something. What's being discussed is a very a specific type of professional that has the needs of the hardware being discussed. If you don't need it, you are not the type or professional being discussed. That's not an insult to you, but since you are not that type of professional, it's hard for you to see the problem here.
heh, well, the funny thing is... when people describe what type of users need some crazy spec'd computer, they almost always use my field as an example.. and they're pretty much always wrong. (like, there's already quite a few examples of this happening in this exact thread)

so, for fun, what is the "specific type of professional that has the needs of the hardware being discussed."?

pretty sure you're going to say what i do as one of the examples.
 
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