Samsung's ads really remind me of old car commercials that used to use half truths and one dimensional comparisons to compare economy cars to Ferrari's and BMW's.
http://www.youtube.com/watch?v=06TLbmXhVtM
My Analysis of Samsung's Comparison.
- 4.8" Screen (this is not a positive or a negative)
This is can be a positive or a negative, 4.8" can be way too large is and is uncomfortable to use and makes the device not fit in your pocket.
- 1280 x 720 resolution vs 1136 x640 (misleading)
The purpose of having higher resolution is to improve the quality of the image. There is a certain threshold where you have acheived the maximum benefit from resolution from the pixels and they become seamless. According to Apple's definition which hold true in the real world the iPhone 5 has enough pixels per inch that it's pixels are seamless it is a retina display in other words. The Galaxy S3 has far fewer pixels per inch than the iPhone 5, meaning that while it has more total resolution, it actually is worse than the iPhone 5 at acheiving the purpose of having more resolution, which is a sharper image with seamless pixels. It's like saying you have more horsepower than your competitor, while having slower acceleration.
- 600 hours more standby time (meaningless)
Standby time is a meaningless measure of a Phone's battery life, these numbers are all completely irrelevant. we're talking 10 days standby vs 40 days, nobody buys a phone so that they can put it in a drawer with the power on for a month.
-8 hours talk time vs 11.4 (very misleading)
Both of those figures have actually been tested out and found to be more or less valid. Except the actual findings were 9.2 hours for the iPhone 4S (which Apple has said the iPhone 5 will match or beat) and 10.2 for the Galaxy S3.
That's just 3G though. If we consider LTE talk time, the iPhone 5 would have 8 hours while the Samsung Galaxy S3 has been tested to have an LTE talk time of 6.7 hours. This is because the iPhone 5 uses the newest LTE chips that have revolutionarily low battery drain.
-2GB Ram (misleading)
Android is far far worse of a resourse hog than the iPhone but either way few smartphones will ever make use of any ram above 1GB. There will be no performance difference between the two due to ram
- A totally different lightning plug vs Standard Micro USB plug. (meaningless)
It's just a plug, both will eventually terminate in a USB plug or a peripheral. The real difference would be what comes after the plug ie the cable, which people will mainly care about the price of the lightning stuff until someone releases a chinese versions for $0.50
Lightning also has a much higher throughput than USB.
- NFC + Removable battery (Valid)
- All the other marketing terms for their features. (very very misleading)
Each OS has thousands of features the other OS doesn't. To not list the many featurs iOS has while listing yours is and outright atempt to be misleading.
In any comparison between the features between the two it's worth noting that the iPhone 5 is made of better materials, has the Samsung Exynos 5 processor (Apple's version of) versus the SIII's Samsung Exynos 4 in the international Galaxy SIII. (The Us Galaxy SIII of course has different slower procesor than the SIII international version too). It's also thinner, has better microphones, has better call quality, has better cameras and better speakers.