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How do you reconcile the fact that even Apple's own employees don't know much about future Mac development?

Apple doesn't share their roadmaps internally. Even stuff like the Intel transition was announced inside of Apple with very little warning.

It wouldn't surprise me if an employee from one end of the company didn't know what was going on at the other.
 
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There has been a lot of news stories on the Mac Pro being ignored. That's exactly what he's reacting to. He's not reacting to the iMac or iMac stories that don't exist because that's not what he's talking about.

The only reason he mentioned the iMac is because it's the only modern Mac desktop they are shipping right now.
Several big bloggers in the last few weeks have written about the Mac Pro. Those are the stories he's talking about.
Maybe - shame that it's got so long since refresh that Tim can't even say the Mac Pro by name is being refreshed (like he did previously for the current Mac Pro).

How do you reconcile the fact that even Apple's own employees don't know much about future Mac development?
That " roadmap " comment gives me the heebie-jeebies. Roadmap ?!!! Shouldn't it be already production ready by now ?

On the flip side this could be a well placed PR stunt.

How many Apple employees know about projects other than their own? The majority of Apple staff are those in retail, no? I'd imagine Tim has some degree of secrecy between teams for hardware still.
Not sure how it's a great PR stunt - "Hey look, our halo highest end desktop Mac is 3 years old, and outperformed by our year old iMac. Have you seen our 2014 model Mac Mini door stop?"
Seems like it's great timing to get the tech press bitching over Christmas about lack of leadership on Macs and how it's starved of resources due to iOS & iPhone.
 
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Maybe - shame that it's got so long since refresh that Tim can't even say the Mac Pro by name is being refreshed (like he did previously for the current Mac Pro).

The 2013 Mac Pro update was a huge outlier, and even then he didn't say that the Mac Pro was being refreshed. I forget exactly what the email he sent was, but I think it was just something like Mac Pro users were going to be very happy or something.

If Tim Cook mentioned media reports about Apple getting out of desktops that means there is executive level awareness that they have a problem, and that's a good sign.
 
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The 2013 Mac Pro update was a huge outlier, and even then he didn't say that the Mac Pro was being refreshed. I forget exactly what the email he sent was, but I think it was just something like Mac Pro users were going to be very happy or something.

If Tim Cook mentioned media reports about Apple getting out of desktops that means there is executive level awareness that they have a problem, and that's a good sign.

And were Mac Pro users happy?
 
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Not sure how it's a great PR stunt - "Hey look, our halo highest end desktop Mac is 3 years old, and outperformed by our year old iMac. Have you seen our 2014 model Mac Mini door stop?"
Seems like it's great timing to get the tech press bitching over Christmas about lack of leadership on Macs and how it's starved of resources due to iOS & iPhone.

Much like the media questioned the magic bar ?
 
The 2013 Mac Pro update was a huge outlier, and even then he didn't say that the Mac Pro was being refreshed. I forget exactly what the email he sent was, but I think it was just something like Mac Pro users were going to be very happy or something.

If Tim Cook mentioned media reports about Apple getting out of desktops that means there is executive level awareness that they have a problem, and that's a good sign.

http://www.theverge.com/2012/6/11/3079573/mac-pro-imac-resdesign-2013
Then they updated with ""Although we didn't have a chance to talk about a new Mac Pro at today’s event, don't worry as we're working on something really great for later next year"

http://www.macworld.com/article/1167247/cook_apple_planning_professional_mac_for_2013.html

That time, they got a silent update 2 years after its last update (RAM and CPU changes)so I guess Apple has form? hehe
http://www.macworld.com/article/1167247/cook_apple_planning_professional_mac_for_2013.html

Tim sent the email in the above June 2012, for an update of Mac Pro in 2013. They sneak peaked at 2013 WWDC, released December 2013.

It's good Tim's now at least a bit aware - Cook like Gates (and Jobs too) have blind sides in the hardware and software they aren't using regularly - at least Eddy Cue and Craig Federighi are using different products and seemingly more hands on to Macs.

Hopefully Marco Arment and others provides some weight into insiders in Apple about the future of the Mac Pro http://wccftech.com/apple-centric-developer-says-mac-pro-not-likely-get-refreshed.
Sometimes an inaccurate or popular topic seems to get Apple to reply on or off the record to clarify their views. Given desktops being vague, they could be more explicit like Tim himself was back in 2012.
 
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Hopefully Marco Arment and others provides some weight into insiders in Apple about the future of the Mac Pro http://wccftech.com/apple-centric-developer-says-mac-pro-not-likely-get-refreshed.
Sometimes an inaccurate or popular topic seems to get Apple to reply on or off the record to clarify their views. Given desktops being vague, they could be more explicit like Tim himself was back in 2012.

I don't think Marco has any inside knowledge, but I would bet money this is one of the "media" articles Tim was referring to. (Marco's original blog post.)

What Tim said is basically a direct response to that blog post. Marco is one of those rare people who has power to actually create a media response from Apple.

This is Marco's blog post:
https://marco.org/2016/11/05/world-without-mac-pro

Tim is almost replying line by line.

The irony is Marco basically took it the opposite way.
 
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I don't think Marco has any inside knowledge, but I would bet money this is one of the "media" articles Tim was referring to. (Marco's original blog post.)

What Tim said is basically a direct response to that blog post. Marco is one of those rare people who has power to actually create a media response from Apple.

This is Marco's blog post:
https://marco.org/2016/11/05/world-without-mac-pro

Tim is almost replying line by line.

The irony is Marco basically took it the opposite way.

Tim's response didn't specifically mention any desktop other than the iMac.

I really wouldn't be surprised if they cut the mac mini and bring out this rumored "iMac Pro". That would help explain why they got out of the monitor business.
 
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Tim's response didn't specifically mention any desktop other than the iMac.

I think people are reading way too much into that. He basically said, we're working on new desktop Macs, and in the meantime the iMac is still pretty current.

He wasn't going to suggest that pros should be happy going out to buy a Mac Pro. The comment wasn't implying what Apple was going to update. It was implying what Apple considered to still be current now. Basically, we're working on it, but in the mean time the iMac is pretty up to date.

Tim would have looked more silly, and he would have been ripped apart on this forum if he said "The current generation Mac Pro is the best desktop we have ever made and its beautiful Thunderbolt Display we don't even make any more is the best desktop display in the world."

C'mon now. I think some people here are emotionally invested in the Mac Pro being dead and are trying to twist Tim's words into anything to back that up.
 
I don't think it is dead. I have a feeling Apple might give it one more shot before giving up.

Truth is for people invested in the Apple ecosystem and who do require the Mac Pro features don't have much alternative except moving to a diff platform which provides the hardware they use for their work.

Like it or not, some of us feel short changed with the design changes Apple brought forth with the nMP. Whatever their internal logic for making that move, it def hasn't brought in the effect they were looking for. 3 years stagnation with next to nothing updates, not even incremental suggests Apple, for whatever reasons, didn't feel the need to update.

A nMP with 2017 specs might have fared better. Maybe a 2020 one...A decent number of us felt, when the nMP was revealed, that it was an unnecessary design change which didn't bring much to the table except perhaps it's portability ( which itself is a moot point since it requires to be attached to a monitor which negates said portability )the design looks good on its own but add the perperals and it starts to show its lack of foresight. It was apparent to me, and I suspect others too that this change of form factor is restrictive unless Apple commits to two year cycle at the very least. I was in the market for a new Apple workstation right around the time it was launched. That I didn't end up buying it, nor was ever tempted to and with the Stagnation of the Mac Pro was a wise decision. And it seems I wasn't alone questioning its viability.

It wouldn't be a shame for Apple to move back to the cMP style of design. Maybe exclude the 3.5 and 5.25 bays. Do a few tweaks here and there and still maintain expansion slots. Doesn't have to maintain the form factor but solve a few things Mac Pro users are looking for - power that far exceeds current gen Mac systems, customisable approach with out the inevitable rats nest that the current one advocates.

If they continued to offer the nMP updates, by way of better video cards and dual processor options, there wouldn't be the angst we see today.
 
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Tim would have looked more silly, and he would have been ripped apart on this forum if he said "The current generation Mac Pro is the best desktop we have ever made and its beautiful Thunderbolt Display we don't even make any more is the best desktop display in the world."

Had Cook wanted to make encouraging remarks about the Mac Pro, all he had to say was, "And we have great things coming for the Mac Pro." That would have sufficed. Instead we got the words of a politician, someone who doesn't want to show his hand just yet.

Plus, I suspect that if manufacturing does in fact return to Asia, it's because they can streamline production with the iMac, rather than making the trashcan in Texas.

Also, the iMac is hardly current by anyone's standards other than Apple's.
 
I think people are reading way too much into that. He basically said, we're working on new desktop Macs, and in the meantime the iMac is still pretty current.

He wasn't going to suggest that pros should be happy going out to buy a Mac Pro. The comment wasn't implying what Apple was going to update. It was implying what Apple considered to still be current now. Basically, we're working on it, but in the mean time the iMac is pretty up to date.

Tim would have looked more silly, and he would have been ripped apart on this forum if he said "The current generation Mac Pro is the best desktop we have ever made and its beautiful Thunderbolt Display we don't even make any more is the best desktop display in the world."

C'mon now. I think some people here are emotionally invested in the Mac Pro being dead and are trying to twist Tim's words into anything to back that up.
I would give Tim more respect if he just plainly told us what the deal was...nothing holding back....just straight answer to this ancient question: Is there going to be another mac pro?
 
These leaks have me pretty discouraged, it seems like the iMac is it, no powerful graphics on Macs. Everything's a laptop now, and will only be useful when running Apple's software.
 

Yesterday when I read about Cook's message, I thought to myself that the iMac was the only model mentioned. I should have written an "article" about it, or a tweet, or should have put it on facebook, even maybe a youtube "reaction" video as I was reading Cook's message - that would have made me famous right there. With a title in the line of "Does Tim Cook imply the Mac Pro is dead?", you know, something mysterious, elusive... and this morning it would be all over the internet.............. WHAT THE **** IS WRONG WITH PEOPLE???!!!!!! :mad: That's NOT news, that's NOT "inside info" that's NOT fact, that's just some dude, sorry *cough* Apple Centric Developer *cough* reading the same thing as everyone else and feeling the need to "share" it with the world, and then it becomes "a thing". Thank you Mr. Arment. Thank you MR. Oh and by the way, the iMac is THE MOST POPULAR DESKTOP. You think that could be why Cook was referring to this particular model? I'm so ****ing fed up with this ****.

*sigh*

We just wait for Apple to announce what they're going to announce, and then we'll see. Everything else is as relevant as a fart in the desert.
 
The hints are so heavy, folks, all you have to do is pay attention.

As much as I'd like to see a new Mac Pro (or Mac mini), it's only coming in the form of a USB-C iMac 'Pro.'

Going forward, If it doesn't have a screen Apple isn't going to produce it. End of story.
 
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So they stopped the TB display since it doesn't have a screen ?

Kidding.

I am fine with apple's personal decision to get out of the high end market if that is what they feel best serves their company.

Just stop this talk of the best. Someone said Apple is more fragile than it appears and that's seems true.

The tech industry is littered with once glorious names now left in the dust.

Can't innovate indeed.
 
The hints are so heavy, folks, all you have to do is pay attention.

As much as I'd like to see a new Mac Pro (or Mac mini), it's only coming in the form of a USB-C iMac 'Pro.'

Going forward, If it doesn't have a screen Apple isn't going to produce it. End of story.
Tims response to desktops "largest displays" is pretty clear he is talking iMacs...
 
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The hints are so heavy, folks, all you have to do is pay attention.

As much as I'd like to see a new Mac Pro (or Mac mini), it's only coming in the form of a USB-C iMac 'Pro.'

Going forward, If it doesn't have a screen Apple isn't going to produce it. End of story.
The imac better have an Ethernet port it is part of the chip set and it's not like there is no room for one.

And I don't want to pay $19.99-$29.99 for an USB-C one.
 
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I just have a hunch theres a Mac Pro out there. I don't think it will be a trash can refresh. I also believe Apple will stop shutting nvidia out as well. Maybe I'm being nostalgic, but Apple has ALWAYS had a Mac that pros could get behind. That's in their genetics. They can't let that go.
 
Going forward, If it doesn't have a screen Apple isn't going to produce it. End of story.

I think people are really twisting what Tim said to find an excuse for saying the Mac Pro was cancelled. This reading of his comments on displays is really a stretch. Instead of taking what Tim said at face value, people are combing it for little inferences that the Mac Pro is cancelled. It's getting silly.

All he meant is that if you're buying today that the iMac is still current.

If Apple was going to cancel the Mac Pro for sure, it wouldn't be on the store right now. At first the excuse was that Apple wanted to clear remaining inventory. Now that's just looking silly.
 
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