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Ok..title edited to make my point clearer..which is that I want something more from them now..not just the standard incremental camera upgrade, which is all we seem to get now.

Other than the camera they gave us 5G capability, LiDAR, Ceramic Shield, Mag Safe are a few I can recollect. Is there anything in particular you were looking forward to in today’s reveal?
 
Again..not being a photo enthusiasts can you HONESTLY tell me you can see a huge difference in quality for just the odd social and travel snap? I highly doubt the majority of people can or even care

Which was exactly my point
Since I haven’t used the iPhone 12, I can’t comment on if the improvements will be worth it, or if they will be noticed. But I can absolutely say that the “incremental difference” between the XS and 11 was enourmous. The increase in low light capability completely changes how and where the camera can be used. The wide angle lens makes so many more pictures available.
The biggest limitations of smart phone cameras are low light photography and wide and telephoto shots. Anything that can improves these things, even marginally is huge for the functionality of your camera, not just the image quality.
Lastly, do you ever go on social media? Or heard of Snapchat or TikTok? *Everyone* is a photographer now. And for these folks who are very important to Apple, night mode on the front facing camera is a major, major improvement.
It’s the only camera that most people have. 10 years ago, people thought cameras on a cell phone at all were dumb. Just because you don’t care doesn’t mean most people don’t care.
 
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I see both sides. Apple has made some of the most meaningful advancements in smartphone photography by focusing on optics, sensors, and software. For anyone interested it matters.

On the other hand it doesn’t matter much to the average user who isn’t a photography enthusiast. It seems like a selling feature to compel us to spend money when we already have perfectly good phones.
Exactly. Just place an iPhone 11 next to the latest Samsung Galaxy and the difference is night and day. It’s an embarrassment really.

Everyone seems to rave on and on about what Apple is doing with the camera but conveniently forgetting that other manufacturers are also doing the same AS WELL AS bringing the rest of the tech in their phones into 2020. Just look at the latest Pixel phone...
 
Other than the camera they gave us 5G capability, LiDAR, Ceramic Shield, Mag Safe are a few I can recollect. Is there anything in particular you were looking forward to in today’s reveal?
LiDAR is the camera. He doesn’t care about that.
 
Other than the camera they gave us 5G capability, LiDAR, Ceramic Shield, Mag Safe are a few I can recollect. Is there anything in particular you were looking forward to in today’s reveal?
LiDAR, are you serious? Are you telling me people care about that?
 
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Apple will always focus on the camera in it's iphones due to one reason and one reason only..social media. Twitter, Facebook, Snapchat, Instagram, Tik Tok, Youtube all have pictures and videos in them taken by owners of mobile phones with camera's in them. People who use social media a lot will always be looking for the phone which has the best camera in it and if Apple can grab a large chunk of that market by improving the quality of it's iphone camera, then it will do.
 
Well, over the XS you get lots of little incremental improvements that will add up:
  • bigger screen in a thinner, lighter package
  • Slightly refined design, if not earth shattering.
  • Brighter XDR screen
  • Longer battery life
  • 5G
  • better water resistance
  • A14 chip
  • Better protection from drops
  • New MagSafe accessories
If you're coming up on a standard 2 year replacement cycle, you get a fresh battery with the new phone as well, and at a £200 discount over what you paid for the XS.

I think I get what you mean in the OP though, you think Apple puts too much effort into the camera to the neglect of other improvements? It does sometimes feel like that, but I think it's more that the camera is one thing they can improve year over year that a lot of people actually do care about, while phones in general have reached a bit of a plateau in other features.
Correct, thanks for getting my point.
We need to stop letting them off the hook. Other manufacturers improve their cameras but not at the expense of also improving the rest of their phones tech.
 
....

Besides, if they got rid of the notch how would random screengazers know you're using an iPhone?

This!

Does anyone here really think that Apple of all companies is technologically limited to get rid of that notch? Heck, they probably went with it because they know Samsung and Google would then need to make one w/o a notch and ensuring that iPhones are always easily identifiable.
 
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I was thinking the same during the presentation...that this product is so photography focused, it really should be called an iCamera.

As far as adding some other innovation, I suppose they're trying with LIDAR, but that's a major fail (at least til now). Notice how they spent all of 30 seconds showing off LIDAR. Because there is no real world use case killer application.
 
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I just think Apple need to concentrate more and ‘give’ more to those of us who are not photographers or photo enthusiasts and just want some nice NEW tech in our phones.Which surely must be the majority of iPhone owners.
OK, what kind of features would you expect to see? concretely I mean: folding screens? 120Hz screens? a slot for an extension card? stuff the others make but does not add any real value? I for one prefer 1000x camera improvements and the technology improvements under the lid.
 
OK, what kind of features would you expect to see? concretely I mean: folding screens? 120Hz screens? a slot for an extension card? stuff the others make but does not add any real value? I for one prefer 1000x camera improvements and the technology improvements under the lid.
Listed in my OP...that would be a good start.
Not having to pay £800 for a phone with a screen from 2017 would be nice
 
Most years we get an incremental upgrade to battery, camera, and processor plus one cool feature (this year, 5G). Apple sells a ton of phones doing this because the vast majority of people aren’t buying every year. So the upgrades feel a little bigger. Since they seem to be doing pretty well with this model, I don’t see it changing any time soon. there will probably be a full iPhone redesign in the next couple years. If you can’t wait that long, buy a Samsung.
 
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OK. I reread your OP. You wanted the notch gone and that’s a very valid ask.
Unfortunately that won’t happen as the notch differentiates an iPhone from other phones.
But that’s a totally lame excuse/reason, can you not see that?
 
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LiDAR, are you serious? Are you telling me people care about that?

You clearly never take pictures in low light, since you also see no value in Night Mode, but this is huge for folks who take lots of pics indoors. Decreasing the focus time helps immensely with taking pics of moving kids and pets. But parents and pet owners probably aren’t in the demographic of people Apple wants to target.
 
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The gist of this post is that the OP is mad because Apple didn’t add things that HE wants, although I would bet my last money that the majority of people who are going to buy this phone likely care much more about a better camera than getting rid of the notch. Or probably any other advance he listed.
Also, is 5G not a big deal?
 
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OK. I reread your OP. You wanted the notch gone and that’s a very valid ask.
Unfortunately that won’t happen as the notch differentiates an iPhone from other phones.

Actually, I think Apple wanted their iphones to be distinguishable from an ipod touch. Apple want's people to know that it is an iphone they are seeing being used other people. If someone is using an ipod touch, it is very difficult for 'screengazers' to tell if the person is using an iphone or an ipod touch. Putting the notch in the iphone tells them apart but it also has the added bonus of the point you raised.
 
This is a weird take. The camera is literally the only thing I look forward to every year. And the improvements have been really good over the X/XS.

Also for the younger generation, camera improvements are important (social media).
Yea so that they can shoot a 4k 10 bit hdr to be compressed in 480p or 720p.😂
 
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Which surely must be the majority of iPhone owners.
Narrator: It isn't. Majority of iPhone users have no clue what the difference is between 60 and 120hz. The general public buys phones for 3 reasons: price, battery, and camera. Most people don't care about RAM or screen refresh rate or whatever A chip is in the phone.

The notch needs to go and we will see it gone in future updates, but it's more likely that the tech needed to replace it isn't ready yet.
 
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I don’t get this. Samsung and countless other manufacturers have their version of Face ID, with no notch. Then there is in glass fingerprint sensors, Touch ID on power buttons. So many options.

We need to stop making excuses for Apple and call them out on it. It’s unacceptable in 2020, that’s the truth.
That’s because their versions suck and are not nearly as secure as apples.
honestly face unlock was a complete joke on devices until Face ID came out. Until they can figure out a way to include the same tech without the notch I’m fine with the notch.
 
The gist of this post is that the OP is mad because Apple didn’t add things that HE wants, although I would bet my last money that the majority of people who are going to buy this phone likely care much more about a better camera than getting rid of the notch. Or probably any other advance he listed.
Also, is 5G not a big deal?
Totally WRONG
The ‘gist’ of this post is why does Apple think it’s ok to churn out virtually the same tech year on year whilst at the same time claiming that they are leaders in the industry for innovation and ideas.

If other manufacturers were doing the same then fine, clearly there is a valid reason for things not changing, but we all know this is not the case. The tech is there as everyone else is using it, just not Apple, so WHY? Are we not entitled to ask this question and be annoyed that it’s not ?

Plenty of other brands have no notch, Face ID (an equivalent), under glass fingerprint sensors, 120hz...oh and shocker! Bloody decent cameras too!

Please stop accepting Apples shortcomings and call them out on it!
 
If your current phone is fine, don’t change.

If other manufacturers are producing something you prefer with these things, and for less money, take your business there.

The fact the market has as much choice as it does is amazing.

But I think from the amount of comments, the camera is probably actually more important for them than the actual phone part is. That’s what’s important to most in this day and age, camera quality.
 
That’s because their versions suck and are not nearly as secure as apples.
honestly face unlock was a complete joke on devices until Face ID came out. Until they can figure out a way to include the same tech without the notch I’m fine with the notch.
More excuses
 
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