Why even have the Air then? Or, why not just stick the 15W processor in the Air? What is the tradeoff really going to be?
Likely nobody outside of Apple will ever know for sure, but we can make guesses...
$999 vs $1499 for a 8GB/256GB config suggests price segmentation - particularly for the typical non-propellerhead consumers buying their Mac at BestBuy who couldn't tell you the difference between i3 and i5, but knows they want 512GB storage and to whom $500 is a lot of money.
Similarly the 8GB/512GB spread is a little less, "only" $400, $1299 vs $1699, again still a lot of money to many folks - and for non-propellerheads who have no idea what TDP is or means.