This company is no longer Apple we know. Actually is very easy to predict directions and features. All in the name of the mighty shareholder and dollar. Someone will say: Wait those guys are billionaires, why they are abandoning everything that they stand for? Simple answer: Because the real feedback is in actual sales. They didn't become like this overnight.
First signal was killing of pro software and substituting it with "semipro" user experience. Nobody reacted. New Final Cut? What a shame. Flattening UI by coping Fu*cking Microsoft. Nothing inside OS GUI is logical now. Disk Utility is embarrassment. What is about a company that created idea of GUI doing right, when the user have to search in Google how to tutorials? And let mi state it clearly. I am professional and when the most important software for me on mac is Little Snitch something is fishy. I must protect my self from Apple? Why? Why my keyboard in High Sierra is connecting to Mother-ship ? Why my computer must callback every time when something is done? The right question is: Why i have spend so much money on things that are not satisfactory? Brand promise is the answer. But now i don't see brand delivery. So if you are sane professional you will invest in building new habits and using open source os, no shareholders involved, no leader with CFO quality and no vision. So i will use old software because it is working properly and than i will cut it from the internet. I think that lots of software companies are realizing now that Linux is future of Desktop, this year Da Vinci Resolve launched free version for Linux. I am positive that professional software will be resurrected. Not by Apple. (Recently one of my friends audio professional switched to windoze and started using Pro Tools instead of Logic.) And iMac pro is not the thing that professionals are demanding. Yes they will build pro eventually, but the prices will be over the top. Its clear for me: Apple is cannibalizing mac pro marked in the name of iphone
First signal was killing of pro software and substituting it with "semipro" user experience. Nobody reacted. New Final Cut? What a shame. Flattening UI by coping Fu*cking Microsoft. Nothing inside OS GUI is logical now. Disk Utility is embarrassment. What is about a company that created idea of GUI doing right, when the user have to search in Google how to tutorials? And let mi state it clearly. I am professional and when the most important software for me on mac is Little Snitch something is fishy. I must protect my self from Apple? Why? Why my keyboard in High Sierra is connecting to Mother-ship ? Why my computer must callback every time when something is done? The right question is: Why i have spend so much money on things that are not satisfactory? Brand promise is the answer. But now i don't see brand delivery. So if you are sane professional you will invest in building new habits and using open source os, no shareholders involved, no leader with CFO quality and no vision. So i will use old software because it is working properly and than i will cut it from the internet. I think that lots of software companies are realizing now that Linux is future of Desktop, this year Da Vinci Resolve launched free version for Linux. I am positive that professional software will be resurrected. Not by Apple. (Recently one of my friends audio professional switched to windoze and started using Pro Tools instead of Logic.) And iMac pro is not the thing that professionals are demanding. Yes they will build pro eventually, but the prices will be over the top. Its clear for me: Apple is cannibalizing mac pro marked in the name of iphone
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