My MacBook Pro woke up from clamshell mode and belly-laughed when I played the commercial.
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Apple Releases New 'What's a Computer?' iPad Pro Ad
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Car vs. Truck... Trucks are specialized, yada, yada, yada - so let's accept iPP as the new car and say goodbye to those "specialized" MBP trucks. Except Timmy needs to pay more attention... Best selling vehicles in the U.S. for 2016: #1 Ford F-series TRUCK #2 - Chevy Silverado TRUCK, #3 - Dodge Ram TRUCK, #4 - Toyota Camry CAR.
If it ever happens, all they should do is sign the software for a release. The compilation should be done on the client side, simply because it's a terrible idea to require to be online to simply work.
A better analogy is Macs are cars while iPads are golf carts. A golf cart can only do a small subset of what cars can do and places it can go. Most people won't be able to part with their car for a golf cart unless they live in a retirement community and never go on public road or freeway.
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I think the ad is succinct and will appeal to many people. Many posting here seem to forget that Apple is marketing to millions of people who don't use tools such as xcode.
Just in the consumer space. Computers have been able to multitask since the 1960s - before the desktop metaphor took root, we used to call multitasking time sharing.
Web design in general is basic but it is not the same as OCR software. I have little respect for those who use Bootstrap or Wordpress to create their websites because of their limitations due to their lack of simple knowledge of HTML code.
EDIT: Bootstrap is an open source framework? Why are so many Web Builders and CMSs using it without letting users customize it?
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Incorrect. I am not Tim Cook.
Neither is the dictionary:
noun
- an electronic device for storing and processing data, typically in binary form, according to instructions given to it in a variable program.
I have an iPad 2 that I use every single day - no, this isn't convincing me to buy an iPad Pro.
I do use my iPad most of the time at home. But I use my MacBook for work. No way could I do the work I need to do on my iPad Pro. iOS restricts iPads. No true multitasking and no file finder.
Is it too much to ask for a file finder?
The future of Mac is really starting to look bleak. They are dumbing down OS X by year by year. I may have to go back to using Windows if they keep this up.
Is it too much to ask for a file finder?
The future of Mac is really starting to look bleak. They are dumbing down OS X by year by year. I may have to go back to using Windows if they keep this up.
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That's an artificial limitation and one that Apple is starting to address (Swift Playgrounds).
You can write iOS apps on anything - even Notepad++ on Windows if that takes your fancy. You can compile Swift and Objective-C on Linux.
The only part of the process that currently must be done on a Mac is compiling Cocoa libraries and submitting to the App store. Apple could replace that with a build service or Linux tomorrow.
Yes...it's not the hate for ipp....it's definitely the direction of where Apple is heading. Lack of mac updates...especially mac pros. I love ipp...but it's just an entertainment product...and productivity tool as well.
If i had to use ipad pro for rending videos...it would look like this....
Apple's main goal is to get iOS into as many consumer's hands as possible. They have so much control over iOS compared to MacOS that they want to do everything in their power to eventually phase out MacOS.
While many of us on this message board are power users to some extent, there is an ever growing amount of people who use their iPhone and iPads for almost everything. They are easier to use, very hard to mess up (besides the infamous 1979 bug a few months ago), and even those with little technical knowledge can use iOS very easily and proficiently. I personally detest iOS; it's lack of any customization and Apple lockdown on programs that can be run on it is counter to why I actually use a "Real" computer. I don't want to have to go through Apple to tell me what I can and can't download. I despise using iOS (or Android) to browse the web because it is a terrible experience compared to using a real computer with a real browser. I don't want an app for every webpage I visit so I can have a decent experience full of ads I can't block.
That's another reason why Apple wants this to work. CNN, Fox News, YouTube, etc. all want us to use their apps when we use their sites because it is nearly impossible to block advertisements in an app. These sites and Apple want the control back that companies had in the radio and television years from the 50's to the late 90's.
I usually don't rant, but this commercial is just another reason to believe that in just a decade (or less) from now, there will be only one Mac operating system and it will be based much more on the tied down iOS than Mac OS. The sad thing is that most people won't care. They will be happy it's so easy to use and simple and won't care that Apple controls everything they can download and use. Ugh...
While many of us on this message board are power users to some extent, there is an ever growing amount of people who use their iPhone and iPads for almost everything. They are easier to use, very hard to mess up (besides the infamous 1979 bug a few months ago), and even those with little technical knowledge can use iOS very easily and proficiently. I personally detest iOS; it's lack of any customization and Apple lockdown on programs that can be run on it is counter to why I actually use a "Real" computer. I don't want to have to go through Apple to tell me what I can and can't download. I despise using iOS (or Android) to browse the web because it is a terrible experience compared to using a real computer with a real browser. I don't want an app for every webpage I visit so I can have a decent experience full of ads I can't block.
That's another reason why Apple wants this to work. CNN, Fox News, YouTube, etc. all want us to use their apps when we use their sites because it is nearly impossible to block advertisements in an app. These sites and Apple want the control back that companies had in the radio and television years from the 50's to the late 90's.
I usually don't rant, but this commercial is just another reason to believe that in just a decade (or less) from now, there will be only one Mac operating system and it will be based much more on the tied down iOS than Mac OS. The sad thing is that most people won't care. They will be happy it's so easy to use and simple and won't care that Apple controls everything they can download and use. Ugh...
Seriously Apple, try as you might, tablets and mobile OS still cannot supplant a full computer and desktop OS. Mobile devices and OS still isn't there. Please actually make computers again.
It's probably hard to design a car on an iPad.
Yes, yet they call the Surface line a bunch of nasty names.... but the Surface line actually IS a computer married with a tablet... with a real OS... IOS is becoming dayglo bloat ware that doesn't really do much of anything. At least you can now snap 2 apps side by side... but productivity this does not make. I can't imagine doing my job on an IOS device....
I wish Apple would just swallow their pride and put out a proper 2 in 1 under the Macbook Pro line....
And neither do I, as I despise the idea of adding 10mb of assets that I'll probably never use, nor the final customer. Yet, what you did is not what "creating a website" means nowadays in the industry.
The problem with it isn't only the web design per se, but the UX (for instance, the front page forces me to scroll horizontally to see the whole text), pages are simple HTML files with barely any javascript or CSS, etc.
I'll add that Bootstrap requires HTML knowledge and WordPress themes aren't created from a drag and drop interface (though some themes propose these tools).
Even so, building a WordPress theme using Bootstrap would be much, much harder to realise on an iPad than the few HTML pages you've put online : you'd need a php server to test the whole thing, which you can't run on an iPad, so you'd have to try everything onlone, which would prevent you of testing offline, etc.The different folders needed are much more complicated than what iPad "filesystem" proposes, so it would quickly be a mess, and you couldn't use a bunch of tools commonly used now to streamline development while in a team : things like versionning (svn, git, hg), npm, composer, grunt, sass, auto minification, linters, capistrano, and the list could continue for a while.
Maybe you don't use them, but that's what the industry is using right now, at least a few of them. And maybe 1% of the available toolkit is usable on iPad.
Now if you told me you built up the tools to install OSX on unsupported macs with an iPad Pro, that would be something to prove it's a device capable of replacing a computer.
All of us are looking at the ad as an insult to us and the Mac. And it is. Apple's strategy with the iPad was and always will be that the iPad is ANOTHER device to own, along with your mac and iPhone. It was never intended to replace a mac and ios is intentionally crippled to make that so.
The purpose of this ad is apple's semi desperate attempt to prop up dwindling iPad sales by pitching to the uninitiated that the iPad is a fully functioning computer. It's an ad geared for newbs and the ignorant.
It's just an ad. Ads are always insulting.
The purpose of this ad is apple's semi desperate attempt to prop up dwindling iPad sales by pitching to the uninitiated that the iPad is a fully functioning computer. It's an ad geared for newbs and the ignorant.
It's just an ad. Ads are always insulting.
MS didn't invent the iPhone or the iPad but they sure as hell made a nice device in the Surface Pro and correctly loaded a desktop class OS into it making it an awesome machine. The iPad Pro with MacOS would kill...but Apple continue to push iOS to the masses because we can't be trusted. The iPad Pro specs are wasted on iOS.
Lots of people do work online.
We have cloud IDEs already, cloud office suites, cloud image editors, cloud communication, cloud notetaking...
This stuff already exists and people already use it. We have a long litany of subscription services, many of which are productivity based.
iPhoneOS -------- iOS -------- AppleOS -------- macOS --------- OS X
Probably how it will eventually go down, that or the naming scheme will simply be a matter of UI changes and feature controls as it now is between iOS, watchOS, and tvOS. Can't see them getting away with the completely 100% walled garden on macOS though. I fear more for the MacBook than I do for the iMac. Seems like the iPad would function as thin clients pretty damn well with a native Apple App as good or better than Microsoft's RDP, that exclusively is for macOS screen sharing. Also they will work completely fine for 90% of the population as a stand alone personal PC. The professional side is another story, of course, which is where a lot of the flak on this thread is coming from, we all understand that. They are pushing the IPP as a laptop replacement for personal use, not a computer replacement for professional use. Desktops are just not in it. I've always felt laptops were supplementary to a stationary desktop server/hub anyway...
Waiting for a rMBP update? Apple's response: "What's a computer?"
Indeed. The pricing on the newer Surfaces Pro is a bit mad, let alone the Surface Book, but the concept is correct and it is very much a computer.
This ad stops conveniently short of telling us what else it can do, and also doesn't mention the so many things it can't. It does indeed make you wonder what else it can do.
There's a big difference between using Wordpress (a fully baked CMS) to using a CSS framework like Bootstrap or Foundation as part of your front-end stack
Do you also rubbish Laravel, Symphony, AngularJS etc?
Tell me you don't reinvent the wheel on every dev project you do
