This is true. There is some misinformation going around about Apple which is pretty much the same for Android. I can plug my 5s into my windows desktop and it pops up like a drive. Even for 3rd party ringtones and such, once I set up the desktop zedge app, I never really mess with itunes again.Not true about extracting photos and video. Plug in iphone, trust the computer and off you go. The iphone is a drive on the computer. If my 91 year old aunty can do this, anybody can.
I just use iTunes to make a desktop backup every now & then.