Wonderlust theme of the Apple event seems more like a bad porn movie of the 1970s 1980s OK I said it now forget it
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Other found document at café — "green" iPhone coming? [Merged]
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Seriously, people are dumb with their expectations.
"Innovation. That's R" is apparently un-Apple, because there's no Apple logo on it.
"Wonderlust". That's clearly Apple, because there is an Apple logo on it.
Cool!
I think anything is possible ... except for this random folder that someone found being in any way, shape, or form related to Apple.
Genuine question for those who believe this is an Apple ad... at what point would you stop believing that? Would it be if the Keynote happens next week and there is no mention of a "Green" iPhone R?
Obviously unless the ad itself updates and reveals the manufacturer at that point...
Obviously unless the ad itself updates and reveals the manufacturer at that point...
Given how closely the Apple supply chain is scrutinised for any clue to new models and features we have heard nothing about an iPhone [R]. Not even a hint.
That’s a strange question because a logo is a big part of the answer! But it’s also like you’re asking me to prove a negative. Nothing about it seems like Apple, and you’re asking “what WOULD make it seem like Apple…?”
Except that everything about it looks like Apple. Are you seriously denying that?
The delusional people here will remind us it doesn’t have the Apple logo, so apparently that means it can’t possibly be Apple’s doing.
No, because then it would be because Apple were ABSOLUTELY going to do it, but pulled it at the last moment due to the leak of the folder.
Yes, I am denying it. I’ve been paying attn to Apple marketing for like 35 years! This looks like another company cheekily trying to draft on the timing of Apple’s event, as others are saying.
I don’t know, we haven’t even SEEN the entire folder, just 4 pages from it! From the images it looks like there’s around 11 pages there, so maybe the pages with the Apple logo are being supressed! Where are those pages now, the grassy knoll? The truth… it’s out there.
UPDATE: OP indicated it was more like 20 pages. Something is definitely being suppressed here.
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Tons of companies try to copy apple’s marketing style. That doesn’t mean anything.
Besides the R would be in a squircle if it was apple. Pointed corners on not very apple. So no I would not say “everything about it looks like apple” but it does look like a smaller company with a marketing team inspired by apple.
We will found out soon regardless, but I feel pretty confident.
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None of this looks Apple-related. The branding is way off, and also the notes are all relevant to an identity that is being developed. Apple's brand identity is already set, and if someone WAS putting together a deck or whatever, they wouldn't be hashing out super basic stuff like you see here. It all just looks far too rough.
You're right. How could I have been so naive?I don’t know, we haven’t even SEEN the entire folder, just 4 pages from it! From the images it looks like there’s around 11 pages there, so maybe the pages with the Apple logo are being supressed! Where are those pages now, the grassy knoll? The truth… it’s out there.
“Even though a pyramid is, graphically, the head of an arrow, should we also include an ACTUAL arrow along with the graphic design that is the well recognized short hand for direction/hierarchy? Wait, they may not even KNOW it’s a pyramid! How dumb of me, we should DEFINITELY include hieroglyphs! As that’s the only way folks will know!”
Black background. Check.
Mysteriously hidden device. Check.
Device shaped like current iPhones. Check.
White Apple font. Check.
Apple like phrasing. Check.
Border around a letter denoting model. Check.
A bunch of “Apple Experts” claiming this is in no way close to Apple marketing. Check.
…but but but there’s no logo. Well of course there isn’t. Apple is creating hype before the big day on the 12th. It’s more exciting and creates more buzz if they stay anonymous for the time being.
…but but but the border is different from every other border Apple has used. I’m sorry, but Apple can’t change design choices for new products? This is seriously your position?
It’s okay if you don’t “feel” like this is Apple. That’s fine. But to say this doesn’t “look” like Apple is just being ingenuous. It looks exactly like Apple.
Mysteriously hidden device. Check.
Device shaped like current iPhones. Check.
White Apple font. Check.
Apple like phrasing. Check.
Border around a letter denoting model. Check.
A bunch of “Apple Experts” claiming this is in no way close to Apple marketing. Check.
…but but but there’s no logo. Well of course there isn’t. Apple is creating hype before the big day on the 12th. It’s more exciting and creates more buzz if they stay anonymous for the time being.
…but but but the border is different from every other border Apple has used. I’m sorry, but Apple can’t change design choices for new products? This is seriously your position?
It’s okay if you don’t “feel” like this is Apple. That’s fine. But to say this doesn’t “look” like Apple is just being ingenuous. It looks exactly like Apple.
So your explanation for why things look different than the way Apple does it is because “Apple could change it up,” and somehow that’s convincing…(?)
If both the copycat-Apple and completely non-Apple aspects are both evidence that Apple is behind it, that is called wishful thinking!
I think you may be underestimating the amount of thought that goes into these shapes to create a brand identity. “It looks like apple to me” is not persuasive.
https://99percentinvisible.org/arti...signing-squircles-instead-rounded-rectangles/
Yes. I’m not sure if you realize but no company is tied to design choices. It’s insane to think otherwise. Alternatively, your position is that they never change. How in any way is that convincing?
And you’re missing the point about changing a design for a WHOLE new genre of products. It creates its own identity within the company. Don’t be so shortsighted.
Creating so much hype that not a single Apple News site, major tech site, or media outlet has mentioned it….
They could change, Apple could do anything, but there’s no reason to think that this is Apple so I don’t know why I would jump to that conclusion here(?)
I’d say switching up your branding to look like one plus, and eschewing an iconic shape associated with the iPhone (and apple products in general) for launching another phone… that is shortsighted imo.
I explicitly listed at least 6 reasons that allow you to think it’s Apple. You’re ignoring them and keep saying “there’s no reason to think that this is Apple.” Seriously? It’s not a very far jump.