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One could debate if the casual user benefits at all from AI beyond Web Surfing, streaming, emailing, social media, and light application with current machine language AI implementation?

Does someone need generated content, summaries of recommended web content as examples. Does all the features iOS/IpadOS 18 added initially short cheat the majority of iPhone or iPad community With a slow Apple Intelligence roll out?



So it’s way premature to render verdicts against what Apple, Google, and MS achieve in convincing casual users, including gamers.
I think plenty of average users will benefit from things like Siri being able to cross-reference your recent text and emails to do things like remind you about the updated schedule for dinner, or easily find the book recommendations your friend shared, etc.
 
The mass average user will only care about how it works with photo, video, and social media.

The rest, meh.
 
My feeling is that Apple, whether by design or by simple dint of where they are in the AI deployment process, has gone with features that will see fairly wide adoption. I can see a lot of people using the grammar checking capabilities in emails (sorry Grammarly!). I can also see business people using the mail thread summarization features (Sorry Spark!). And when Apple finally deploys the new Siri capabilities, I can see tons of people using the “file this document in my work folder and email it to Susie” features. I’ll take those kind of features any day of the week over the content generation features (as nice as those can be for certain purposes).

Much will depend on how well this stuff actually works (the jury is obviously not just out but not even picked yet on that!) and how easy it is to use. That’s where the natural language capabilities come in.
 
Why not give a try before writing it off
reference

Giannandrea: "So these models, when you run them at run times, it's called inference, and the inference of large language models is incredibly computationally expensive. And so it's a combination of bandwidth in the device, it's the size of the Apple Neural Engine, it's the oomph in the device to actually do these models fast enough to be useful. You could, in theory, run these models on a very old device, but it would be so slow that it would not be useful.

Gruber: "So it's not a scheme to sell new iPhones?"

Joswiak: "No, not at all. Otherwise, we would have been smart enough just to do our most recent iPads and Macs, too, wouldn't we?"

========
Look we already have Apple being judgmental with AI performance. Notice the usage of AI inference.

  • Training is the first phase for an AI model. Training may involve a process of trial and error, or a process of showing the model examples of the desired inputs and outputs, or both.
  • Inference is the process that follows AI training. The better trained a model is, and the more fine-tuned it is, the better its inferences will be — although they are never guaranteed to be perfect.
So the question I would have for Apple, does that Apple Intelligence need to accumulate enough user processes history, to anticipate summarizations from activity history/usage that parts of it could be disabled to allow some parts of it to work on older devices? Thats been the question concerning usability of smart phones being impacted by this. A current comparison is allowing the iPhones to run amok with notifications and alerts to your daily usage/needs. A lot of that I actually disable because it wastes the battery. It's not hard to imagine that future iOS/IPad 18 AI inference will really cause the battery to discharge much faster? ;) :eek:
 
The mass average user will only care about how it works with photo, video, and social media.

The rest, meh.
I think if they can achieve everything they showcased at WWDC you’d be using majority of the AI features without even realizing it.
Proofreading for one would be extremely useful for “average” users especially if their first language isn’t English and there’s thousands of ‘em just in the US if not millions. And that’s just a part of a very long list of handy features.
 
I think if they can achieve everything they showcased at WWDC you’d be using majority of the AI features without even realizing it.
Proofreading for one would be extremely useful for “average” users especially if their first language isn’t English and there’s thousands of ‘em just in the US if not millions. And that’s just a part of a very long list of handy features.
Predictive text has been used for awhile in iOS/iPadOS 16,17. Corrective spelling suggestions has gotten better. But not having a mastery of English still can get phrasing wrong. Many languages convey thoughts in different orders.
 
Predictive text has been used for awhile in iOS/iPadOS 16,17. Corrective spelling suggestions has gotten better. But not having a mastery of English still can get phrasing wrong. Many languages convey thoughts in different orders.
But this expanded proofreading functionality could potentially mitigate these issues, we’ll have to see how it’s implemented.
 
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But this expanded proofreading functionality could potentially mitigate these issues, we’ll have to see how it’s implemented.
I use this sort of functionality in Grammarly and, to a lesser extent, using the in-built tools in Spark. I find them very very helpful. My job involves tons of writing. Sometimes, if i am in a hurry, I slip into the passive voice much too often. These tools are great at fixing that but, more importantly, serving as a constant reminder to me to pay attention to this. Rather than letting me offload the work onto the AI, its making me a better writer.
 
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The average user is seriously not going to care for 90% of these features. Most people will say it’s cool, and will not ever use it again.
 
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The mass average user will only care about how it works with photo, video, and social media.

The rest, meh.
“Average user” is not a very good metric when the user base is so large. What is likely is that many of these features will prove useful to large numbers of people. Each group of people may be smaller than half but together they amount to more than half. There is no single, tent-pole feature and that is more and more true on a mature platform. That happens more on immature platforms but as things mature, user’s needs are more diverse and the new features should reflect that.
 
“Average user” is not a very good metric when the user base is so large. What is likely is that many of these features will prove useful to large numbers of people. Each group of people may be smaller than half but together they amount to more than half. There is no single, tent-pole feature and that is more and more true on a mature platform. That happens more on immature platforms but as things mature, user’s needs are more diverse and the new features should reflect that.
I should rephrase my post.

I don’t see a lot of the base using most of these AI features.

Apple should have really hit photo and video.
 
Regarding beta 2: past patterns would suggest Wednesday next week. However, I’m going to go out on a limb and say there’s an ok chance of getting it Tuesday (or even Monday). That will provide a longer time on beta 2, especially with what will likely be a 4 day holiday weekend for Apple for Independence Day the following week. Given the relative lack of stuff in beta 1 (relative being the operative term here), this seems feasible.

The big question is when will the Apple Intelligence stuff show up in the betas. My guess is with beta 4, after Public Beta 1 is released. The other interesting question is whether the AI stuff will be limited to the Developer Previews or will the Public Betas get it as well.
 
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The other interesting question is whether the AI stuff will be limited to the Developer Previews or will the Public Betas get it as well.

I guess it will be the same for both, otherwise Apple engineers will go nuts having to release two different beta flavours. Has this “limited beta edition” ever happened before?
 
I guess it will be the same for both, otherwise Apple engineers will go nuts having to release two different beta flavours. Has this “limited beta edition” ever happened before?
Not that I know of, but nothing like Apple Intelligence has ever been released before either.
 
Sorry EU Apple customers, no goodies for you. (This sucks)

Likely because some parts of Apple Intelligence utilizes end to end encryption.
Yes Apple can be permitted exceptions for cloud to device encryption, but this is very complicated comparably. A lot of the world would be very hard to garner authorization. Looking at map you can see several EU countries with privacy/encryption rules.


 
Sorry EU Apple customers, no goodies for you. (This sucks). But point the finger at the EU government, not Apple.


This bit of an article is interesting:

“It’s a bit unclear exactly what the interoperability requirements enforced by the Digital Markets Act require in the context of these new features. But Apple said in a statement it would compromise “privacy and security”. An expected EU release date for these features was not announced.”

Apple might be holding a grudge, but in the end it could hurt their EU upgrade numbers this year.
 
This bit of an article is interesting:

“It’s a bit unclear exactly what the interoperability requirements enforced by the Digital Markets Act require in the context of these new features. But Apple said in a statement it would compromise “privacy and security”. An expected EU release date for these features was not announced.”

Apple might be holding a grudge, but in the end it could hurt their EU upgrade numbers this year.
I suspect there’s at least a little “elections have consequences“ sentiment in Apple’s decision.
 
I suspect there’s at least a little “elections have consequences“ sentiment in Apple’s decision.
About 99% if you ask me 🤣

Buy hey: Apple Intelligence was never planned to be released anytime soon in „non-English countries“ anyway so no big deal here 🤡
 
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