Apple is only intersting as a standalone device for people who are only working with their tools. For others who have a wider usecase it's defintely the wrong device. I bought it only because i needed a silent mobile device with longer battery life @ office. I wouldn't think about mostly or only using macos.
I don't think there is a real competition between apple, amd and intel. Apple is not producing universal hardware. Only for me and other consumers boring use cases, mac os with it's cutting and rendering programs. But some consumers use this devices really as a status symbol
. For me they are no status symbols. Usual mass production hardware. In my opinion Apple devices have a negative touch. Because it's a golden cage, many are associating Apple with something for people who are arrogant and have not enough it knowledge so they need this pre-chewed operating systems
.