how do archieve this effect (without using photoshop)?
O.K., so...
I used a Nikon D40 with a Sigma 10-20mm (@10mm) manual focused close to get the pavement sharp. I held the camera very low for drama, intentionally trying to get the sun just so. RAW capture with the pop-up flash as fill. Post-processing--ummm... I'm pretty ad hoc. I can't remember if I used the 'Orton technique'--use google--a free action I picked up that does an Orton thing, or if I used the beloved NIK Color FX plug-in (if you can, get it). Maybe I used more than one. I remember trying to rescue the highlights with the shadow-highlight tool in PS. Also,
If you don't have PS, try one of the free alternatives like GIMP or SeaShore.
If you want to do it without any post processing (which purists consider cheating) try a soft focus filter with a lot of saturation. It won't be the same, but... Lately I've been using the SFX filters very little, since macro doesn't need them. That said, every day shots can be helped by appropriate treatment.
ps: Marvelous composition
colinmack, wonderful sharpness
bld44, nice mood
oblomow, really nice overall
libertyterran.