Thanks for that! I had a friend over that looked at the page that loaded and went "Did we roll out a new site design or something, because if we did, I don't like it..."
She works for Amazon...
We pulled up the non mobile site after we figured out what we were looking at.
I used to too, thats how I know of the o/asin/theasin instead of the big long links you get in your address bar.