Colbert and Jon Stewart both broke out the iPhone when it came out. So..I'm just sayin'.![]()
Colbert begged for that as well.
Colbert and Jon Stewart both broke out the iPhone when it came out. So..I'm just sayin'.![]()
I cracked up when I saw him pull that iPad (or prototype) out of his suit jacket -- LOL!!!!! Loved it, loved it!!! Topical, trendy....and a boatload of great free advertising for Apple!!!
Just saw it, totally made my night!
More epic than Gaga's performance? Maybe!
That was advertising? He was mocking it.
Who cares? Seriously guys. Enough with the iPad. Dig up some MacBook Pro update rumours already!
Hmmmm. Will the iPad cause a redesign of the inside jacket pocket???
Did y'all hear the audience's tone? You could hear the oohs and aahs mixed in with the laughter and applause. Pop culture's trend setters just wet themselves a little bit when Colbert whipped it out.
What other tech company can do that?
although I gotta say, I couldn't watch the damn thing on my iPhone.
I don't think a MacBook Pro would fit in his pocket!
I love Stephen Colbert! He is hilarious, and his show The Colbert Report (both Colbert and Report with a silent r) is the best late night show I have ever seen. He should be the host of the Tonight Show! If you have never seen it, watch it, as it is very funny and you will get hooked!
That was advertising? He was mocking it.
Did you see his wife when he asked her if she liked it?
I think America late night shows are crap. American humour sucks over all.
That was advertising? He was mocking it.
Dude, thats his daughter, not his wife.
And she's smoking sweet.
He does this kind of half-kidding product placement on his shows. (I think his presidential campaign, for instance, was sponsored by Doritos.) A lot of people feel sort of "immune" to first-order advertising (usual ads that just try to sell you a product without being self-referential), so some companies go with second-order advertising, where the advertising references or even mocks itself. (An example would be the Get A Mac ad that ends with "Cut to commercial!" "We are a commercial." "...Cut to another commercial." And the aforementioned Doritos-sponsored presidential campaign the idea is over-the-top enough that you doubt it could be serious, but they're certainly not giving them that publicity for free.) Then the viewers, who see themselves as too smart to be influenced by advertising, see such self-deprecating marketing and feel like they're 'in on the joke' instead of passive targets of marketers, while not noticing that they're being influenced to buy the product as much as anyone else is.
The first thing I thought was "how big is his inside jacket pocket?!"
I'm european, so I don't really know this guy, but it's clearly an advertising, and not smart at all.
Am I the only one who think this sucked?
I am european, I know Colbert and he is FUNNY, its not clearly advertising, it was funny, well within his idiom, and if you dont know they guy how would you know any better and so why comment....unbuhleeevable
Bah, im feeding the twits, help me, please, somebody...
+1, also European here, know Colbert and his humour well, and this was a great little plug. Very fitting. (it's only "clearly advertising" from a logistics perspective..)I am european, I know Colbert and he is FUNNY, its not clearly advertising, it was funny, well within his idiom, and if you dont know they guy how would you know any better and so why comment....unbuhleeevable
Bah, im feeding the twits, help me, please, somebody...
I don't think a MacBook Pro would fit in his pocket!
I love Stephen Colbert! He is hilarious, and his show The Colbert Report (both Colbert and Report with a silent r) is the best late night show I have ever seen. He should be the host of the Tonight Show! If you have never seen it, watch it, as it is very funny and you will get hooked!
And for all you Aussies out there, they show the Colbert Report weeknights on ABC 2 at 7:30 PM (and they always show the latest episode too, it's terrific that we actually get something at the same time as the Americans, cue brain exploding)!
King Mook Mook
Where in Australia are you KMM? I'm in Sydney. Moved here from Canada and been a fan of Colbert since before he got his own show.
I just want news on MacBook Pros... Just sold my old one and I miss having one :~~~~( ... How long must I wait??? I'm having to borrow my girlfriend's MacBook Pro 13" to get my fix... Got rid of the 15" I had to get a 17".