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"Honey, do I look cool"

Cut to his wife shrugging with a grimace on her face, hysterical!:D
 
I don't care for the iPad but the product placement was amazing on this one. For those who aren't aware, the majority of commercials and television shows have MacBooks or iPhone when they show mobile devices. This goes particularly for commercials, MacBooks are everywhere because they look nicer. All they do is cover up the Apple sign on the lid.
 
Would like one? Sure. Actually pay for one? Meh, not so much. Sure, it will sell, I have no doubt of that. I just have more need for something that has a keyboard, multi-tasking and unlimited storage than for an oversized iPod Touch

Keyboard? Then buy it with the dock. :D

I would think future versions would have connections (if this model does not) to allow an external drive to be connected. The main function, multimedia, does not require everything one expects in a computer.
 
doctor-don said:
Apple products have been advertised in movies and TV in so many ways. This was a stroke of genius to have it being used in the first week it was introduced and before it is available to the public.

'Anyways'? Really, dude. Unless you are from the Bronx, it is singular.

Just wait for the upcoming episode of 24. Also expect this thing popping up in CSI.
 
There are such things as bad publicity.

Advertising is about association and linking.

This is a product placement with (At least) 2 levels, so it's pretty different from standard direct advertising:

- I see "The product associated to a guy". (direct advertising)
- I see "The guy with the product associated to the audience". (indirect advertising. What people will think of the first association. This is very important in live product placement)

So, I start to associate the ipad to this funny guy, but then i start associating the "funny guy+ ipad association" with "what other thinks of this association". And who are those others?

- movie/tv stars (fashion image leaders, projection of who i want to be like and "think" like.) and family members (projection of the affective world, who I love, who I want to be loved by.).

And their reaction were not that good.

If you watch the faces of the "stars" Kidman & co, they are not impressed at all and a bit ashamed of what's happening.

And the recation of the daughter.. argh, that was bad.

So at the end the message could be interpreted as:

"Look, a cool guy have the cool device from apple. But wait, look how the stars and the family look at him, he actually doesn't look cool anymore."

You people are killing me! People don't analyze every detail like this and register every nuance of reaction on peoples faces. They will at most say: "What's that he just pulled out of his pocket? Is that one of those new iPads that Apple just came out with?" And that is exactly the kind of advertising you want. Besides, it wasn't like this was a commercial where people might scrutinize it a bit more because they know it's an ad pitch.

This think is going to sell like crazy. I have no doubt that it will be one of the most successful, if not THE most successful products that Apple has ever come out with. One thing we all need to remember is that your average Joe has not been pining away for a tablet computer from Apple and listening to rumors for years and building up a wish list of what he thinks it should be and then get all disappointed and bellyache about how it's going to fail and blah, blah, blah. The average Joe is going to see it on TV and see people at StarBucks and at the airport and elsewhere playing with it and he's going to think; "That thing is cool! I've got to have one" and buy it. And they will buy it in droves.

That's why the iPod touch and the iPhone have sold in the millions. They are cool and people want them, period. The same will happen here. When the TV commercials start rolling out from Apple, people are just going to go nuts over it. You think the lines at the Apple stores were long for the iPhone launches? Just wait until you see the lines on launch day for the iPad.
 
Would like one? Sure. Actually pay for one? Meh, not so much. Sure, it will sell, I have no doubt of that. I just have more need for something that has a keyboard, multi-tasking and unlimited storage than for an oversized iPod Touch

Dude it has a keyboard! And WTF is unlimited storage. The only gripes I have with device is the lack of flash and multitasking and I have a feeling multitasking is coming in 4.0 in March, Apple can't hold out that long. It's frankly getting embarrasing now.
 
Coolness factor

Does anyone think, even for one second, that that another "tablet" device would have made an appearance on the Grammy Awards show, if one existed, no matter how much the manufacturer was willing to pay? Nope. Only Apple has this sort of coolness factor.

Man, it's hard being an Apple hating troll these past few years. They look so silly doing their thing these days. They actually elicit sympathy sometimes.
 
Who cares? Seriously guys. Enough with the iPad. Dig up some MacBook Pro update rumours already!

That was a very strategic move by Apple, not that they really needed to do that. The iPad will have people waiting in long lines for it upon release.

AND PLEASE, stay on topic. This thread is about the iPad appearing at the Grammy's. Wanna talk about Macbook Pro's? Go to another forum. :p
 
I just watched this clip again...

Honestly, to me it looks more like M$ advertising taking a piss out of Apple...

Pay attention how whole thing was editedd and made. (cut to laughter, unimpressed facial expressions, body language answer to "am I cool with it" question, etc...)

It bloody horrible!

This video isn't "advertising" the product but it's ridiculing it instead :( :apple:

Did Ballmer pay you to register today just to say all of that educated stuff? :rolleyes:

Had Colbert whipped out an HP Tablet with Windows 7 the Grammy's would have to do a lot of editing to make it look like the audience gave a damn. :p
 
....As you continue to publicize it by talking about it.:eek::D:D:D

Thank you! I wish MR had had the option to thumbs up or thumbs down each post like YouTube. I would give you a thumbs up for this post and a thumbs down for all of the Microsoft trolls who registered today just to wreak havoc on the iPad because nothing from Windows 7 was advertised. :D
 
I just watched this clip again...

Honestly, to me it looks more like M$ advertising taking a piss out of Apple...

Pay attention how whole thing was editedd and made. (cut to laughter, unimpressed facial expressions, body language answer to "am I cool with it" question, etc...)

It bloody horrible!

This video isn't "advertising" the product but it's ridiculing it instead :( :apple:

You missed the premise of the skit. Colbert was looking for affirmation from his daughter. His every attempt was met with indifference until he won a Grammy. It was a running gag. Even a pre release version of the iPad couldn't make him cool in his daughter's eyes. The iPad was just a prop in the skit. In the 80's it might have been a Walkman used in the skit.

Sure it was pre planned. The Grammies always seem to have at least one comedy skit. Remember Bruno coming out of the ceiling and landing on Eminen?
 
Dude it has a keyboard! And WTF is unlimited storage. The only gripes I have with device is the lack of flash and multitasking and I have a feeling multitasking is coming in 4.0 in March, Apple can't hold out that long. It's frankly getting embarrasing now.

Oh please. You can talk on the phone and run an app at the same time, and play music and run an app at the same time. Sure, that's not full multitasking, but it's all that most iPhone users care about.

So far, the only people I've heard (in the real world) complaining about lack of multitasking are just Apple-bashers. No actual iPhone owner has yet to tell me they wished they could multitasker.

This may change on the iPad, but I hope Apple doesn't just cave and ruin the performance and battery life.
 
I think -=XX=-Nephilim and Flavioparentiq miss one important point:

Stephen Colbert (character) sells himself as a stupid, geeky, miss-informed, right-wing talk-show host who can get easily bribed by product placements. And the US audience gets that part. Your detailed analysis needs to combine this information, without which no analysis can be complete! Try again.
 
Colbert is a madman on a fast track to the Republican nomination for President. He must be stopped! I see almost zero chance that we won’t have him running the country for 8 years—maybe more.
 
Colbert is a madman on a fast track to the Republican nomination for President. He must be stopped! I see almost zero chance that we won’t have him running the country for 8 years—maybe more.

Indeed. I'd be so happy if he be the next Republican nominee. Go Stephen :D
 
I think -=XX=-Nephilim and Flavioparentiq miss one important point:

Stephen Colbert (character) sells himself as a stupid, geeky, miss-informed, right-wing talk-show host who can get easily bribed by product placements. And the US audience gets that part. Your detailed analysis needs to combine this information, without which no analysis can be complete! Try again.

Well said that man, that was the point of my original criticism. This fella starts off by saying he doesn't know who Colbert is and then goes on to comment anyway.

I don'y know much about Nuclear physics, but I wonder what happens if I push this big red b..............
 
Honestly, to me it looks more like M$ advertising taking a piss out of Apple...


This video isn't "advertising" the product but it's ridiculing it instead :(

The greatest publicist of them all, Phineas T. Barnum, once said, "I don't care what they say about me as long as they spell my name right."
 
You people are killing me! People don't analyze every detail like this and register every nuance of reaction on peoples faces. They will at most say: "What's that he just pulled out of his pocket? Is that one of those new iPads that Apple just came out with?" And that is exactly the kind of advertising you want. Besides, it wasn't like this was a commercial where people might scrutinize it a bit more because they know it's an ad pitch.

This think is going to sell like crazy. I have no doubt that it will be one of the most successful, if not THE most successful products that Apple has ever come out with. One thing we all need to remember is that your average Joe has not been pining away for a tablet computer from Apple and listening to rumors for years and building up a wish list of what he thinks it should be and then get all disappointed and bellyache about how it's going to fail and blah, blah, blah. The average Joe is going to see it on TV and see people at StarBucks and at the airport and elsewhere playing with it and he's going to think; "That thing is cool! I've got to have one" and buy it. And they will buy it in droves.

That's why the iPod touch and the iPhone have sold in the millions. They are cool and people want them, period. The same will happen here. When the TV commercials start rolling out from Apple, people are just going to go nuts over it. You think the lines at the Apple stores were long for the iPhone launches? Just wait until you see the lines on launch day for the iPad.

I think you are missing one point. At the time of the iPod, many users were already listening to mp3, at the time of the iPhone, many were using a phone. Apple reinvented those segment (mp3 player, portable phone) starting with an already big user base. Ipad is different, and i think the sells will grow in years, but i guess the begginning won't be as amazing as the previous device, although it will be quite satisfactory for a new kind of device because the user base is still not on focus. What i mean is that no one really knows if they need it or not... But we all knew we needed an mp3 player and we knew we needed a protable phone
 
So far, the only people I've heard (in the real world) complaining about lack of multitasking are just Apple-bashers. No actual iPhone owner has yet to tell me they wished they could multitasker.

I own an iPod Touch, and I wish it could multitask. It's obviously not a deal breaker for me, since I own it and still find it incredibly useful. But I do find it a bit silly that Apple's apps such as Mail or iTunes are allowed to run in the background while third party apps such as Pandora are not.
 
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