Well, you probably base your buying decisions on features and what iOS can do for you, not how the phone looks correct? Probably throw it in a case maybe?
I buy based on looks because my needs are simple and any crap flip phone can do what I need. I keep my devices as primary use devices for 3.5 years or more. Then they move down to secondary devices until they finally die. In all of that time, since I do not use cases, I want to like the device I am looking at whenever I am using it.
So, it's all about aesthetics for me. Just my preference.