You issue along with many others, I think, is that Apple does not provide a cheap tower so instead you argue for an iMac that functionally is a tower at the expense of a sleek design which is a necessary consequence. That would kill the iconic iMacs as their existence is based on their nice, nearly invisible, packaging of a computer and screen. It would be much easier if you who want a cheap tower actually said so.
I think that's what many are saying. Or they're thinking it even if they're not saying it. Personally, I'd rather they offered both and then I could buy the tower and a rationally priced monitor to match.
Apple's attention to the desktop market for Macs in the last ten years have been shocking. The treatment of Mini, iMac and Mac Pro with the iStale designs has been derisory. The recent Mac Pro design, obviously commendable (but an absurd price), shows there is still a heart beat in Apple's Ministary of Innovation for Mac's dept.
Historically, in the UK, they offered the G5 Tower for £999. Inc. VAT. And that was supposed to have an 'expensive' case.
It's quite possible to have both. But Apple now want people to pay £6k for a tower.
I'm quite happy for the iMac to be the 'iMac' in the £799 (make it cheaper...Apple...) to £1500 range.
But I'd like a consumer tower in the £1700-£3000 range.
In the absence of the former 'consumer' (actually, a pro workstation was what many of the 'faithful' called it back then...whilst deriding the iMac as a 'toy...') tower, the iMac 27 inch £1700-£3560 price range has to step up and be 'that' tower and offer that power. Cul-de-sac designs compromising cpu performance, the life of the machine under load and cut down gpus for the money paid aren't good enough. The iMac had little attention two years before Apple released it's tepid update last year. And it's been another year+ and we're still waiting.
It's about will. Marketing. Upsell. Testing what the market will take. With all that implies.
Hopefully a new design (I believe...) and a substantial spec boost and I can pull the trigger this WWDC.
Designs. Sure, you can kill functionality with design. But the iMac is far more evolved than the Bondi iMac. And powerful. No one is talking about killing design for performance (see Trash Can), people want that performance. That Apple left the Mac desktop to wither whilst gushing on the iPhone profit machine is 'on them.'
They could have included better cooling and a better gpu or boosted the specs or dropped the Fusion drive like a stink in the last year...they've had the options to make it perform more like a 'tower' but they've not chosen to do so. They've chosen to put a £1700-£3560 AiO at that price and people expect alot for that kind of money. It's not cheap. And for that kind of money people think tower. It used to be a Mac Tower.
I'm all for a new design but I want better performance and better cooling. I don't want design cul-de-sacs. It's up to Apple to try harder. It's my money. I'm the customer. They're job is to do better.
I'm hoping the new iMac has a design were form follows function that follows the 'performance price bracket' it has the audacity to occupy.
They're a 1 trillion company. Apple. Do your job and make the Mac desktops better performers and better value. And if a design is 'nice', that's a bonus. But it's not the cake.
Azrael.