I picked up the Sculpin. Decent enough. So salt and vinegar crisps... just garlicky ones. I skipped them.
Oh, I love that so much. Or when you become friends with the store owner and they give you a large discount when you buy by the case.
The discount is a sine qua non; I always get that. Both from my wine merchant and from my beer specialists.
What is more valuable are the tip-offs, the quiet recommendations, the 'if you like that, I'll put aside a case for you which you can pay for the next time you are home, and we'll drop it out to you then".
Or, a phone call - 'we found some Meursault in a dusty corner of the warehouse/cellar/storeroom - would you fancy it?"
That is what I call service.