https://twitter.com/jochensiegert/status/1084704052901015552
Deutsche Bank: +7% more mastercard debit and credit cards on file
comdirect: 6 figure number in activations + average monthly transaction volume 255€ (vs. around 90€ with card)
Hvb: much higher demand than usual product launches
N26: strong growth with new customers after launch
boon: 20% larger customer base after launch
Deutsche Bank had
at least 50.000 card activations for Apple Pay. Just on launch day.
20% of the
entire transaction volume for Amex in Germany is now down through Apple Pay. Wow!
https://twitter.com/jochensiegert/status/1083462973966946309
A few days ago numbers were released on card activations for Girocard digital: Volksbanken and Sparkassen have a
combined activation number of around 270.000 cards for "mobiles bezahlen". And they launched back in July and August 2018. I would also be confident in saying, that many of those activations have not followed through and the ATV is much, much lower.
Apple proves over and over again, that they can a) get people to actually use their services and b) users are much more excited and engaged with their services, resulting in higher transaction volume for the banks (one of Apple's main arguments vs. banks) and higher engagement. Apple Pay is also great for the banks.