Apple Unveils 10th-Gen iPad With Complete Redesign, 10.9-Inch Display, USB-C, and More

[antiprotest]

Well, I was wondering if I'd regret my 9th Gen (bought in March), but... Primary School colours and a DONGLE for 1st gen pencil... AND a price rise? Are they trying to kill this tier in favour of the Air?

It is very weird tbh. But they will get away with it. And that's why they will keep doing things like this.

 

[B-Mc-C]

I understand, but it’s just sloppy. They didn’t want to spend the money to move the camera. Now I am already waiting for the next iPad Pro, before the new one is even out. Haha.

 

[LiE_]

The price increase is even more insane when you look at the storage options.

64GB
From £499

256GB
From £679


what!!

 

[BhaveshUK]

What?

View attachment 2097115

The pricing when you add the Pencil and the Magic Keyboard Folio make this a really hard ask. In the UK that whole package will cost £887 for the 64GB and £1067 for 256GB 🤯

 

[satchmo]

Making it only compatible with Apple Pencil 1 just to differentiate it from the iPad Air.

I mean they really are so close in terms of specs already...why bother having both?

 

[rovex]

Waiting for that flagship Android mini.

So sad companies haven’t shown any love for the smaller tablets :/

 

[nStyle]

Considering last year’s was on sale for $269, in no world does this make any amount of sense. Just buy an Air if you want the newer design.

 

[contacos]

Costs more than my iPad Pro 10.5 did a few years ago (in Euro) and more than the iPad Air 5 until 6 hours ago!

AND Apple Pencil 1!? The courage

 

[Zest28]

The new iPad is much closer to the iPad Air than the old one. The price hike is not totally unjustified.

 

[simtilver]

This is BONKERS. The budget iPad gets the landscape camera, a better keyboard option, and the Pro gets…. A new chip? Insane.

 

[azentropy]

Making it only compatible with Apple Pencil 1 just to differentiate it from the iPad Air.

I mean they really are so close in terms of specs already...why bother having both?

To make it work with the Pencil 2 they would have gone with a laminated display, so would have increased the price even more. That said it is still $50 too high IMO.

 

[navaira]

What a flop. $449? The Air is $520 at Amazon right now.

€589 in Europe – last year's model went from €399 to €439 in the Netherlands. Air starts at €789. Which means no new iPad for me.

I would love to have the camera on the side, but I don't €589 love it. Same as the prices of iPhone 14 made me decide my 12 is definitely good enough for another…indefinitely, I suppose. M1 Air price bump means if I were buying it today I wouldn't really be able to justify spending *so* much on it. M1, not M2.

I would love to know the sales numbers in Europe/UK, 2022 vs 2021. Is it better to earn 15% of €399 or 30% of €439? (Rhetorical question.)

 

[unregbaron]

In a way grateful for U.K. price increases - not tempted anymore!

 

[tomtad]

That is just atrocious and un-Apple like...

Apple loves a dongle.

But seriously my mind was blown when I saw this. I was already disappointed to see no magnetic Pencil 2 support but had assumed the Pencil 1 would now have USB C. Boy was I wrong.

 

[Macalicious2011]

Looking at this and a lot of other recent price increases on new models. I think when the M2 Macbook Pro 14"/16" comes out. There's going to be a price increase and the old model sold for the same price, with fewer upgrade options.

So, if you're holding out on buying a MBP. I think you'll be in for a rude awakening. There will be no saving money on the old model or getting more for the same amount of money on the new model.

Correct. It will become increasingly rare to see an outgoing model sold at clearence price when a replacement is unveiled.

This is why last month, I picked up a used M1 MBP with 16GB RAM and 512GB storage.

It's the first time that I found it difficult to justify the price of new apple products.

 

[Weed]

No laminated display. At this price, lol.

 

[prospervic]

You can get the 2022 iPad Air at Amazon for $519. Why would anyone buy the new 10inch iPad for $80 bucks more?

64gb vs 256gb

 

[ronno]

“Complete redesign” lol

 

[Jackorias]

The pricing is SO bad. They've pushed the prices up for all the other iPads as well. Apple are getting scummy with their pricing.

 

[nStyle]

Costs more than my iPad Pro 10.5 did a few years ago (in Euro). How times have changed!

The 10.5 was the last great deal of a Pro iPad. Shame it had some screen issues that tended to pop up

 

[Warped9]

That new price point is ******* nuts! Thats way, way too much an increase. An increase of $30-$50 I could have understood, but this absurd.

One can only hope when the existing stock of 9th gen iPads is gone the price will come down significantly on the 10th gen.

That could be whats at play—they want to clear out a sizeable stock of 9th gens.

I am surprised it’s a 10.9 screen. It’s basically now the previous iPad Air.

 

[SnooChickens6278]

I don't understand why you'd buy this instead of the ipad air. Anyone else notice they clandestinely increased the price of the Air? Weasels

 

[chaospet]

Well it’s about time they moved the camera - I can’t believe they didn’t do it for the new iPad Pro though.

 

[Spike1999]

Not in the UK its now £669 for the same ipad

Amazon UK, Currys & John Lewis still has the original price thankfully.

 

[madmin]

No, no thanks, no...