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lugworm

macrumors 6502
Apr 4, 2011
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I think the ads are funny because from what I gather people who aren't paying attention (most people when ad breaks are on) think it's advertising the iPhone

I've yet to meet anyone who thinks it's an apple ad. Perhaps that perception is exclusive to people associated with Brendan Rodgers !!
 
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Andres Cantu

macrumors 68040
Original poster
May 31, 2015
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Samsung's marketing department hit a home run with these its not a phone its a galaxy ads.

Apple started it basically calling out Samsung that if its not an iPhone and its funny watching how but hurt ios users are getting.

These ads are excellent marketing and are doing exactly what there supposed to do.its even got an iPhone user posting in an alternative section about them on a apple forum.

It's not a phone! It's a galaxy!

Lossen up and relax a bit before you have a heart attack

Let's be honest right now...the edge is by far the best looking and sexiest phone out and you can't handle it lol.

It's a galaxy!!!!
It works for me because I would not consider myself and average user. Unless an average user posts something similar here, the ad has yet to do its job.

I'm not gonna lie, the edge does look nice, certainly much better than anything they've produced, but the sales don't lie. Their market share is decreasing even with their "hero" phone that was supposed to turn things around for them like the iPhone 6 did to Apple. They've run out of trump cards.
 

grkm3

macrumors 65816
Feb 12, 2013
1,051
569
It works for me because I would not consider myself and average user. Unless an average user posts something similar here, the ad has yet to do its job.

I'm not gonna lie, the edge does look nice, certainly much better than anything they've produced, but the sales don't lie. Their market share is decreasing even with their "hero" phone that was supposed to turn things around for them like the iPhone 6 did to Apple. They've run out of trump cards.

These ads are made specifically for apple iPhone users that know exactly what there phones are.

They show Samsung pay working on an old magnetic card swiper and a iPhone apple pay not working on it.then end it quick with its not a phone its a galaxy.short and I quick jab to the iPhone user like you to get your attention.

They are made specifically to users like you to get you to realize there are options other then your iPhone and the fact that you made this thread proves wonders for Samsung's marketing team.

Samsung also still sold the most phones as any oem for 2014 so I don't know what you mean about losing its market share.the gs6 alone sold more then htc moto lg and ever other flagship Android phone combined
 
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Andres Cantu

macrumors 68040
Original poster
May 31, 2015
3,328
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Texas
These ads are made specifically for apple iPhone users that know exactly what there phones are.

They show Samsung pay working on an old magnetic card swiper and a iPhone apple pay not working on it.then end it quick with its not a phone its a galaxy.short and I quick jab to the iPhone user like you to get your attention.

They are made specifically to users like you to get you to realize there are options other then your iPhone and the fact that you made this thread proves wonders for Samsung's marketing team.

Samsung also still sold the most phones as any oem for 2014 so I don't know what you mean about losing its market share.the gs6 alone sold more then htc moto lg and ever other flagship Android phone combined
I mean that they're bleeding market share by the minute. Why do you think they haven't released any sales numbers in a long time? If they were good, they would have done so already.

There are many articles that state they're losing market share.
 

The-Real-Deal82

macrumors P6
Jan 17, 2013
17,317
25,469
Wales, United Kingdom
These ads are made specifically for apple iPhone users that know exactly what there phones are.

They show Samsung pay working on an old magnetic card swiper and a iPhone apple pay not working on it.then end it quick with its not a phone its a galaxy.short and I quick jab to the iPhone user like you to get your attention.

They are made specifically to users like you to get you to realize there are options other then your iPhone and the fact that you made this thread proves wonders for Samsung's marketing team.

Samsung also still sold the most phones as any oem for 2014 so I don't know what you mean about losing its market share.the gs6 alone sold more then htc moto lg and ever other flagship Android phone combined
Marketing only works if the desired outcome of convincing somebody to buy is achieved. Starting a thread is one thing (it's reached an audience), but unless that person parts with their hard earned spondoolies, it's just awareness, not profit.

I enjoy reading about mobile phones on here and elsewhere and that's all gravy, but I haven't bought every one I have read about. This latest ad campaign made me look up and take notice, but mainly because it all looked very familiar. If I like the product I will buy it regardless of brand. These companies ripping off each other's marketing and mocking each other just breed contempt amongst the more diehard phone fanatics on these forums I always feel. Just look at your own personal view where you've mocked Apple/Apple Pay, and you'll perhaps realise you are the product of Samsung's clever marketing. ;)
 

grkm3

macrumors 65816
Feb 12, 2013
1,051
569
I mean that they're bleeding market share by the minute. Why do you think they haven't released any sales numbers in a long time? If they were good, they would have done so already.

There are many articles that state they're losing market share.

Bud they are still the number 1 market share leader in the world and have been for like the last 3-4 years.

This just came out from idc...take a look who number 1 is!

How come you don't mention that apple is down in market share from 2012 and has yet to get back to where it was?

Screenshot_2015-09-22-09-16-35.png
 
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GadgetSN

macrumors 6502
Sep 7, 2014
376
121
These market share numbers are meaningless stats.

Who the hell are Xiaomi and why do they have more than 1% let alone 5.6%. Its because they are bought in mass by the poorer people which represent most of the world's population. Likewise more people buy Samsung because more people in the world are poor (Samsung make alot of cheap junk models). Its nothing to do with popularity or good products. These cheaper phones have less margin and overall are less desirable sales for a business.

Its like the windows laptops/computers vs macs market share. The numbers will be like 80:20 in favour of windows. However, walk into any coffee shop in the world or areas where people use personal laptops and 99% will be macbooks. Look at the people around you next time you are on a train and 80% will have iphones.

Forget all the other brands. A more meaningful market share comparison would be Apple vs Note 5/edge plus/s6/edge vs Sony Z3/Z3+ vs Nexus. All others sales included in the numbers is just noise which is why you get those figures above. If Samsung were doing as well as those numbers imply, they would have given up copying Apples every move and would not be sacking people nor announcing drops in profits every quarter.. Has anyone mentioned Samsung is going to announce their own version of Apples upgrade programme?

In the western world, who actually buys a Huawei, Lenovo or Xaomi phone?
 
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Lunfai

macrumors 68000
Nov 21, 2010
1,566
519
Sheffield
Bud they are still the number 1 market share leader in the world and have been for like the last 3-4 years.

This just came out from idc...take a look who number 1 is!

How come you don't mention that apple is down in market share from 2012 and has yet to get back to where it was?

View attachment 584007

They're bleeding market share. He never stated anything about Apple so that comment was defunct. But market share really doesn't mean anything when Apple makes so much revenue with the iPhone that every other phone manufacture are just jealous, which is why these ads are created.
 

grkm3

macrumors 65816
Feb 12, 2013
1,051
569
They're bleeding market share. He never stated anything about Apple so that comment was defunct. But market share really doesn't mean anything when Apple makes so much revenue with the iPhone that every other phone manufacture are just jealous, which is why these ads are created.

Ok I got it! Even though they are still number one,they are doomed!

Always wanted to say that for Samsung lol
 
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Lunfai

macrumors 68000
Nov 21, 2010
1,566
519
Sheffield
Ok I got it! Even though they are still number one,they are doomed!

Always wanted to say that for Samsung lol

Nah I think Galaxy range is in a good position. There phones have gotten a lot better (except the S6 edge which lags, but the plus fixed that). They still have a strong presence in the Asian market, it's just the likes of Xiaomi who are the real threat against Samsung because they are pretty damn good for their price and they're growing at a fast rate.
 

The-Real-Deal82

macrumors P6
Jan 17, 2013
17,317
25,469
Wales, United Kingdom
Ok I got it! Even though they are still number one,they are doomed!

Always wanted to say that for Samsung lol
They are certainly not 'doomed' but they are under significantly more pressure as their closest rivals within the Android sector are competing with them on specs and price these days. Let's face it the likes of Motorola, LG, Hauwei, Xiaomi etc are their true competition, not Apple.

Marketshare is such a complex thing as these guys sell so many budget devices, it boosts the overall perception. I am sure they would all sacrifice 5-20% of their recorded marketshare for more sales at the higher end of the market. It's smartphone users they are after, not our grandmothers that buy £20 devices on pay as you go. It's the higher end that drives the innovation cycle at the end of the day and this is the hardest market in which to stay number one in.
 

GadgetSN

macrumors 6502
Sep 7, 2014
376
121
Samsungs cheap models are losing ground to the other cheap brands. Samsungs flagships are not making ground in the high end high margin segment largely because of absurd pricing eg Edge plus.

Double whammy, hence another decline in profits expected for Q3 shortly. However, at least they are still making profits. In fact they are still making billions of USD per year in profit so are still in healthy shape for now.

Q1 2015 Apple made USD 18 billion in profits. Samsung Mobile made around USD 2.5 billion in profits. So much for market share.....
 
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grkm3

macrumors 65816
Feb 12, 2013
1,051
569
Samsungs cheap models are losing ground to the other cheap brands. Samsungs flagships are not making ground in the high end high margin segment largely because of absurd pricing eg Edge plus.

Double whammy, hence another decline in profits expected for Q3 shortly. However, at least they are still making profits. In fact they are still making billions of USD per year in profit so are still in healthy shape for now.

Q1 2015 Apple made USD 18 billion in profits. Samsung Mobile made around USD 2.5 billion in profits. So much for market share.....

Web sites love to use this to get page hits.the realty of it is Samsung will never ever ever ever hit the sales and success they had back in the gs2 and gs3 days.there was zero comp from anyone and apple didn't even have a 4g lte phone out at the time and the market now is done and saturated.I remember walking into my Verizon store and the store reps would push people away from getting a iPhone 4 and 4s because they felt bad locking people in another 2 year contract and being stuck on Verizon 3g while the gs3 had 4g lte and a way better screen etc.it was a no brainer to not get a iPhone back then

Samsung posted over 5 billion in net profit last quarter and that's with blowing like 14 billion on the 14nm plant that makes there exynos chips.

They will never get the same sales as they did and hence every quarter will be lower then there crazy year with the gs3 sales

Apple will soon hit that same wall because they finally have a big phone and once people upgrade and there market gets saturated like Samsung's did they too will have the same problem.

Don't confuse profit margins for market share.apple is getting away with murder on the margins they make on there hardware.the true reality is there market share is also down a bit from where it was.

Look how long they got away with no 4k video and 1 gb of ram and still 16gb base storage

The note 3 had 3gb of ram,13mp camera 32gb base storage and 4k video oh and a 1080p screen and nfc

Ninja edit

I don't know what sites you read but I'm guessing apple insider lol but Samsung's electrons mobile division made 6.12 billion in profits q2 2015

Samsung has many split up companies with there own stock symbol and market cap and have no clue where you got 2.5 billion and apples profit is for the whole product line up.

They charge like 4 grand for a computer and absolutely rape people on more ssd storage space.
 
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The-Real-Deal82

macrumors P6
Jan 17, 2013
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Wales, United Kingdom
Web sites love to use this to get page hits.the realty of it is Samsung will never ever ever ever hit the sales and success they had back in the gs2 and gs3 days.there was zero comp from anyone and apple didn't even have a 4g lte phone out at the time and the market now is done and saturated.I remember walking into my Verizon store and the store reps would push people away from getting a iPhone 4 and 4s because they felt bad locking people in another 2 year contract and being stuck on Verizon 3g while the gs3 had 4g lte and a way better screen etc.it was a no brainer to not get a iPhone back then

Samsung posted over 5 billion in net profit last quarter and that's with blowing like 14 billion on the 14nm plant that makes there exynos chips.

They will never get the same sales as they did and hence every quarter will be lower then there crazy year with the gs3 sales

Apple will soon hit that same wall because they finally have a big phone and once people upgrade and there market gets saturated like Samsung's did they too will have the same problem.

Don't confuse profit margins for market share.apple is getting away with murder on the margins they make on there hardware.the true reality is there market share is also down a bit from where it was.

Look how long they got away with no 4k video and 1 gb of ram and still 16gb base storage

The note 3 had 3gb of ram,13mp camera 32gb base storage and 4k video oh and a 1080p screen and nfc
Apple are in a unique position where they have a strong, desirable brand that has attracted cult status in modern times and they also have no competition regarding their operating system. They are the only ones that sell it.

They also get away with lower spec devices because most of their customers aren't comparing specs when they purchase. A lot of Android consumers like yourself point out inferior specs because specs are what drives that particular part of the market. iPhone customers appear more interested in the service and what the software brings. In effect two different types of customer.
 

Andres Cantu

macrumors 68040
Original poster
May 31, 2015
3,328
8,003
Texas
These market share numbers are meaningless stats.

Who the hell are Xiaomi and why do they have more than 1% let alone 5.6%. Its because they are bought in mass by the poorer people which represent most of the world's population. Likewise more people buy Samsung because more people in the world are poor (Samsung make alot of cheap junk models). Its nothing to do with popularity or good products. These cheaper phones have less margin and overall are less desirable sales for a business.

Its like the windows laptops/computers vs macs market share. The numbers will be like 80:20 in favour of windows. However, walk into any coffee shop in the world or areas where people use personal laptops and 99% will be macbooks. Look at the people around you next time you are on a train and 80% will have iphones.

Forget all the other brands. A more meaningful market share comparison would be Apple vs Note 5/edge plus/s6/edge vs Sony Z3/Z3+ vs Nexus. All others sales included in the numbers is just noise which is why you get those figures above. If Samsung were doing as well as those numbers imply, they would have given up copying Apples every move and would not be sacking people nor announcing drops in profits every quarter.. Has anyone mentioned Samsung is going to announce their own version of Apples upgrade programme?

In the western world, who actually buys a Huawei, Lenovo or Xaomi phone?
Yes, that would be a much more meaningful comparison.
 

grkm3

macrumors 65816
Feb 12, 2013
1,051
569
Apple are in a unique position where they have a strong, desirable brand that has attracted cult status in modern times and they also have no competition regarding their operating system. They are the only ones that sell it.

They also get away with lower spec devices because most of their customers aren't comparing specs when they purchase. A lot of Android consumers like yourself point out inferior specs because specs are what drives that particular part of the market. iPhone customers appear more interested in the service and what the software brings. In effect two different types of customer.

Specs only matter to apple fans when there hardware is faster.just go take a look at the thread with the girl that got her 6s early and the first thing she does is post its geekbench runs.

They are drooling over the performance of it and the second Samsung drops its mongoose exynos chip that leaked a 2400 single thread run and a 7700 multi geekbench run they will go run away and hide and say specs don't matter,its the ios experience they buy into.
 
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The-Real-Deal82

macrumors P6
Jan 17, 2013
17,317
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Wales, United Kingdom
Specs only matter to apple fans when there hardware is faster.just go take a look at the thread with the girl that got her 6s early and the first thing she does is post its geekbench runs.

They are drooling over the performance of it and the second Samsung drops its mongoose exynos chip that leaked a 2400 single thread run and a 7700 multi geekbench run they will go run away and hide and say specs don't matter,its the ios experience they buy into.
Specs matter to tech geeks on forums regardless of what they are buying. I was referring to the mass market. Then again I'm not a spec buff either.

It might come as a surprise to you but not everybody is as bothered about microchips, cameras and geek bench scores as yourself ;)
 

grkm3

macrumors 65816
Feb 12, 2013
1,051
569
Specs matter to tech geeks on forums regardless of what they are buying. I was referring to the mass market. Then again I'm not a spec buff either.

It might come as a surprise to you but not everybody is as bothered about microchips, cameras and geek bench scores as yourself ;)

Did you not watch the apple key note? The whole thing was nothing but specs in your face the whole time.
 
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jamezr

macrumors P6
Aug 7, 2011
16,077
19,077
US
Specs only matter to apple fans when there hardware is faster.just go take a look at the thread with the girl that got her 6s early and the first thing she does is post its geekbench runs.

They are drooling over the performance of it and the second Samsung drops its mongoose exynos chip that leaked a 2400 single thread run and a 7700 multi geekbench run they will go run away and hide and say specs don't matter,its the ios experience they buy into.

^^^^^ this is spot on! New faster iPhone and let get it benchmarked to show everyone how much faster the new iPhone is. Then when someone beats it......well benchmarks do not matter anyway.
 
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Andres Cantu

macrumors 68040
Original poster
May 31, 2015
3,328
8,003
Texas
Specs only matter to apple fans when there hardware is faster.just go take a look at the thread with the girl that got her 6s early and the first thing she does is post its geekbench runs.

They are drooling over the performance of it and the second Samsung drops its mongoose exynos chip that leaked a 2400 single thread run and a 7700 multi geekbench run they will go run away and hide and say specs don't matter,its the ios experience they buy into.
That "leaked" score is yet to be proven. Why don't you mention that their "scores" for the Apple A9 were much lower than the actual ones? Obviously they are made up, just like the Mongoose scores from the same chart. On top of that, Samsung might gone back to Qualcomm, and we all know how they're doing.

Geekbench comparisons will never be fair until Samsung releases an SX phone in the Fall like Apple.
 
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