The SS Red Band original picture I shared above was taken outside in bright sunlight so you can see what it looks like in bright light.
1st picture is with my OEM Apple iPad Mini red cover - ver similar in color. 2nd picture is with my Red Wings jersey which is a primary red color. 3rd picture is indoors under fluorescent lighting at Costco. 4th picture is the watch on top of a Coca-Cola can pack wrapper.
The red band color is not a primary red or "fire truck red" color - Sir Ive would not let that happen. It is basically a primary red slightly skewed towards the orange side of the color spectrum.