I have to say, for me personally, this has been the worst launch experience ever from Apple.
Since the iPhone 4 I've always been able to get an iPhone on launch day (or the day after), either by getting launch day delivery, or reserve & pickup the day after.
This time around, when pre-orders opened, I was ready at 08:01 with both my iPhone and Macbook, but when the website finally came online it was already 08:06 and 2-3 weeks delivery. Placed an order for a 256GB Silver then, for the 13th-20th slot.
Yesterday, on launch day, I went to Apple Covent Garden and Regent Street, and at both stores, staff turned me away as they had no walk-in stock, and told me to check the website at 06:00 today.
Today, I was ready before 06:00, but the website and didn't work until 06:03, and then there were no 256GB Silver in stock anywhere in London.
Meanwhile, US stores show plenty of availability, and delivery dates are being brought forward. Considering how important the UK market is to Apple, this time around, it seems as if they dont care at all.
The most frustrating part of this is the lack of transparency around delivery dates - Apple is a company that can co-ordinate millions of iPhones to be in certain stores around the world on a given day, yet they can only be precise to a 7 day period as to when I will get my iPhone? In a world with Amazon Prime, this doesn't cut it. They should at the very least be able to give a specific day. It is unacceptable that I have to be ready to suddenly take a day off work with little/no notice.
Anyway, to all of you who were lucky enough to receive your iPhones, enjoy them! And best of luck to all of those still awaiting delivery.
I truly feel your pain.
I'm in the same delivery camp.