I lurk on this forum as I generally don't comment much. But as I have a bit of time tonight I will in here. I've been an Apple fan since the original iPhone. I owned them all up to the 5 then I stopped changing every year and got the new model (so 5 - 6 Plus - 7 Plus and skipped the 'S'). I currently have a 256gb 7 Plus, S0 Space Black Apple Watch, iPad 3, iPad Mini 2, iPad Mini 4, 2013 13" MacBook Pro and 2016 13" rMBP (none of the touchbar cr@p!). So quite well tied in to the Apple Ecosystem.
The problem for me is as follows:
This is a 10yr anniversary of the iPhone and iOS. So I was expecting a complete overhaul of the OS (visually and under the hood) as well as the hardware and physical aesthtics. However the OS, for me, isn't that groundbreaking for the following reasons:
1 - They intentionally removed a multi-tasking 3D touch feature, yes granted it may be, as rumoured, to accommodate something on the new phone hardware but that is yet to be seen.
http://www.iclarified.com/61293/app...ved-3d-touch-multitasking-feature-from-ios-11
That to me is going backwards not forwards. BUT I will reserve full judgement on that until I see the new hardware and reasoning behind it.
2 - New App Store - Was there really any need for such a focus on this? I'm currently running iOS 11 B2 and yes the visuals are better. But it's still the same store hosting the same apps. Nothing groundbreaking.
3 - Indoor maps - seriously? Why not improve the outdoor mapping first? For example I'm British but currently living and working in the middle east. I can't use Apple Maps for anything other than looking at it and calling up an Uber. There are no driving, transit, walking directions available. Something I find a headache as I wanted to use Apple maps in conjunction with my Apple Watch for locating places in new cities i had yet to visit. Any other mapping service works fine (Google, Waze, Sygic, Co-Pilot, TomTom as I have them all), just not Apple! Whilst I can get around I liked the haptic feedback provided by Apple Maps on the watch when using it on foot.
4 - iMessage Apps - Again seriously? Why introduce the ability to pay a contact in iMessage? What if they don't have an iPhone?
5 - Lock screen - The way notifications are handled, certainly on B2, are infuriating. For example you can't swipe left to dismiss a notification. You now have to 3D Touch it and then click the x in the top right corner. This then more often than not (and i hope this is a B2 Bug) clears all other notifications meaning you have to open up the phone to check them all.
6 - Minor annoyance here - It's impossible to take a screenshot of the notification centre. The minute you try it clears the notification centre and takes a screenshot of the homescreen/screen you were on. This has been persistent in the first 2 beta's despite it being reported by myself and numerous others.
To provide balance - some features i do like:
1 - Auto DND whilst driving, Flawed at the moment as if for example you set a route in Google Maps, Waze etc, then start driving it won't activate. If the phone is locked however it will work. It is supposed to work on connection to Car Bluetooth but i have yet to find a car it works on. I have only tested on 7 different cars though. Some people report it works well. When it works it works great. I hope they allow app developers the ability to provide the same response you get in iMessage (so for the likes of WhatsApp, Facebook Messenger etc).
2 - Siri - New voice didn't impress me as i didnt think anything wrong with the old one. But the abilty to translate etc is pretty neat and the learning etc.
3 - Ability to add 12+ apps to the dock on iPad. Shame they don't allow 5 or 6 on the Plus sized phones.
4 - Camera App & Photos - Opening a pic and then swiping up to see various effects in photos is pretty neat. Especially the long exposure effect you can get from a live photo. Not overly convinced on HEIF & HEVC yet but in principle they sound nice.
5 - Sharing wifi passwords across devices - now that was one feature i really liked.
I could continue the list for both pro's and con's but the main thing for me, as mentioned, is that it's not the complete overhaul I expected for a 10yr anniversary OS. It feels to me like a service pack and tweak to iOS 10. It seems to me that Apple may be moving to a 3yr major change cycle for OS revisions now rather than the current 18-24mths. Probably to bring in line with the 3yr hardware major change cycle.
The other thing is (and I haven't read the whole thread) but Tim Cook, for me, is the wrong man for the head of Apple. I don't know however who would be best to step in right now. But it needs someone with balls of adamantium to push the R&D teams to actually provide some ground breaking features and hardware. I'll be interested to see if Apple bring in Facial Recognition Unlock how they stop it being fooled by a photo like on the SG S8/+.
Tim Cook had big boots to fill in replacing Steve Jobs. But he is obviously doing something wrong when in the space of 12mths he has gone from being ranked 8 to 53 in the list of Employee Ranking of CEO's! Yes its 96% - 93%. But still it's a big drop when the previous years he had been moving up the list.
http://fortune.com/2017/06/21/apple-tim-cook-employee-ranking/